Most valuable Media & Creators in Social Media

Discover the most valuable Media & Creators accounts on social media, ranked by economic value using Paid Media Equivalence (PME). This ranking covers 248 accounts across Instagram and TikTok, measuring the earned media value of their organic content.

Instagram

TikTok

#	Account	Topic	Followers	OverallMarch 2026
1	Barstool Sports🇺🇸 @barstoolsports	Media & Creators	48.7M	$82.9M
2	Overtime🇺🇸 @overtime	Media & Creators	31.5M	$42.4M
3	ESPN Global🇺🇸 @espn	Media & Creators	57.1M	$37.7M
4	BBC News🇬🇧 @bbcnews	Media & Creators	14.8M	$23.6M
5	Bleacher Report🇺🇸 @bleacherreport	Media & Creators	11.5M	$22.5M
6	CNN🇺🇸 @cnn	Media & Creators	14.3M	$18.8M
7	Netflix USA🇺🇸 @netflix	Media & Creators	51.6M	$13.6M
8	Charli D'Amelio🇺🇸 @charlidamelio	Media & Creators	156.8M	$9.3M
9	Complex🇺🇸 @complex	Media & Creators	6.0M	$7.9M
10	ESPN Argentina🇦🇷 @espnargentina	Media & Creators	11.3M	$6.9M
11	ESPN FC🇺🇸 @espnfc	Media & Creators	18.2M	$5.9M
12	LADBible🇬🇧 @ladbible	Media & Creators	16.2M	$5.7M
13	TNT Sports Brasil🇧🇷 @tntsportsbr	Media & Creators	13.3M	$4.7M
14	Big Brother Brasil🇧🇷 @bbb	Media & Creators	10.4M	$4.7M
15	CBS Sports Golazo🇺🇸 @cbssportsgolazo	Media & Creators	5.1M	$4.4M
16	MLB On Fox🇺🇸 @mlbonfox	Media & Creators	2.6M	$4.3M
17	Amazon Prime Video🌍 @primevideo	Media & Creators	24.3M	$4.1M
18	Amazon Prime Video UK🌍 @primevideouk	Media & Creators	5.4M	$3.8M
19	Sony Pictures🌍 @sonypictures	Media & Creators	2.7M	$3.4M
20	ESPN MMA🌍 @espnmma	Media & Creators	6.8M	$3.3M
21	CANAL+ Sport🇧🇷 @canalplussport	Media & Creators	4.2M	$2.8M
22	Mikayla Nogueira🇺🇸 @mikaylanogueira	Media & Creators	17.4M	$2.6M
23	Sky Sports Italy🇮🇹 @skysport	Media & Creators	1.9M	$2.6M
24	Yahoo Sports🇺🇸 @yahoosports	Media & Creators	1.5M	$2.6M
25	ESPN Bat🇺🇸 @espnatbat	Media & Creators	2.6M	$2.3M
26	ESPN Brasil🇧🇷 @espnbrasil	Media & Creators	6.8M	$2.3M
27	espnW🌍 @espnw	Media & Creators	2.6M	$2.3M
28	SPIN🇺🇸 @spin	Media & Creators	890.3K	$2.1M
29	CANAL+🇨🇳 @canalplus	Media & Creators	3.5M	$2.1M
30	Fabrizio Romano🇮🇹 @fabrizioromano	Media & Creators	20.9M	$1.9M
31	BBC Sport🇬🇧 @bbcsport	Media & Creators	3.4M	$1.8M
32	Bleacher Report Walkoff (BR Walkoff on social)🇺🇸 @brwalkoff	Media & Creators	570.9K	$1.7M
33	BBC🇬🇧 @bbc	Media & Creators	6.9M	$1.7M
34	Khaby Lame🇮🇹 @khaby.lame	Media & Creators	160.6M	$1.7M
35	Billboard🇺🇸 @billboard	Media & Creators	4.6M	$1.7M
36	NFL on CBS🇺🇸 @nfloncbs	Media & Creators	2.6M	$1.6M
37	Rolling Stone🇺🇸 @rollingstone	Media & Creators	1.1M	$1.6M
38	CBS Sports🇺🇸 @cbssports	Media & Creators	4.8M	$1.6M
39	Dazn Italy🇮🇹 @dazn_it	Media & Creators	2.2M	$1.5M
40	ESPN NL🇳🇱 @espnnl	Media & Creators	2.8M	$1.5M
41	Globoesporte.com🇧🇷 @geglobo	Media & Creators	6.2M	$1.4M
42	Cirque du Soleil🇨🇦 @cirquedusoleil	Media & Creators	2.4M	$1.3M
43	talkSPORT🇬🇧 @talksport	Media & Creators	1.1M	$1.3M
44	BET Network🇺🇸 @bet	Media & Creators	5.5M	$1.2M
45	Sky Sports🇬🇧 @skysports	Media & Creators	4.7M	$1.2M
46	NPR🇺🇸 @npr	Media & Creators	1.7M	$1.1M
47	Amazon Prime Video Sport🌍 @primevideosport	Media & Creators	3.2M	$1.0M
48	TVI🇵🇹 @tvioficial	Media & Creators	691.4K	$960.2K
49	Onefootball🇩🇪 @onefootball	Media & Creators	8.1M	$957.7K
50	Dani Austin Ramirez🇺🇸 @thedaniaustin	Media & Creators	1.0M	$900.7K