Total Value (Last 30 days)
$3.0M
Value Per 1K Fans
$236.21
Performance (Last 30 days)
Followers
12.6M
Posts
1,756
Impressions
665.4M
Engagement
39.1M
Eng. Rate
5.87%
Media & Creators Benchmark on TikTok
6.95%
Global Rankings (2,271 accounts)
View Ranking →Overall
| #25 | MTV | $3.2M |
| #26 | CBS Sports Golazo | $3.2M |
| #27 | NFL on CBS | $3.0M |
| #28 | TNT Sports Brasil | $3.0M |
| #29 | Ligue 1 | $2.9M |
| #30 | Amazon Prime Video | $2.8M |
| #31 | BBC Sport | $2.8M |
Per 1K Fans
| #308 | Olympique Lyonnais | $237.09 |
| #309 | Oyonnax Rugby | $237.08 |
| #310 | Southport | $236.92 |
| #311 | TNT Sports Brasil | $236.21 |
| #312 | CB 1939 Canaris | $233.77 |
| #313 | Freeride World Tour | $233.66 |
| #314 | Melbourne City FC | $233.66 |
🇧🇷 Brazil Rankings (151 accounts)
View Ranking →Overall
| #1 | Big Brother Brasil | $5.0M |
| #2 | TNT Sports Brasil | $3.0M |
| #3 | ESPN Brasil | $2.7M |
| #4 | CANAL+ Sport | $1.8M |
| #5 | Globoesporte.com | $973.6K |
| #6 | Fernanda Schneider | $502.5K |
| #7 | Mari Maria | $420.1K |
Per 1K Fans
| #2 | Big Brother Brasil | $491.11 |
| #3 | CANAL+ Sport | $442.35 |
| #4 | ESPN Brasil | $411.27 |
| #5 | TNT Sports Brasil | $236.21 |
| #6 | UOL Esporte | $183.57 |
| #7 | Globoesporte.com | $164.88 |
| #8 | Goiás Esporte Clube | $145.74 |
Media & Creators Rankings (230 accounts)
View Ranking →Overall
| #17 | MTV | $3.2M |
| #18 | CBS Sports Golazo | $3.2M |
| #19 | NFL on CBS | $3.0M |
| #20 | TNT Sports Brasil | $3.0M |
| #21 | Amazon Prime Video | $2.8M |
| #22 | BBC Sport | $2.8M |
| #23 | ESPN FC | $2.7M |
Per 1K Fans
| #69 | Sky Sports | $280.90 |
| #70 | Aimee Song | $250.02 |
| #71 | Tennis Channel | $241.85 |
| #72 | TNT Sports Brasil | $236.21 |
| #73 | Freeride World Tour | $233.66 |
| #74 | Podcast Denilson Show | $233.03 |
| #75 | BBC | $229.54 |
🇧🇷 Media & Creators in Brazil (19 accounts)
View Ranking →Overall
| #1 | Big Brother Brasil | $5.0M |
| #2 | TNT Sports Brasil | $3.0M |
| #3 | ESPN Brasil | $2.7M |
| #4 | CANAL+ Sport | $1.8M |
| #5 | Globoesporte.com | $973.6K |
| #6 | SporTV | $351.8K |
| #7 | UOL Esporte | $279.3K |
Per 1K Fans
| #1 | Big Brother Brasil | $491.11 |
| #2 | CANAL+ Sport | $442.35 |
| #3 | ESPN Brasil | $411.27 |
| #4 | TNT Sports Brasil | $236.21 |
| #5 | UOL Esporte | $183.57 |
| #6 | Globoesporte.com | $164.88 |
| #7 | SporTV | $100.38 |
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.