Total Value (Last 30 days)
$23.0M
Value Per 1K Fans
$2.02K
Performance (Last 30 days)
Followers
11.4M
Posts
1,311
Impressions
898.2M
Engagement
63.9M
Eng. Rate
7.11%
Media & Creators Benchmark on TikTok
6.95%
Global Rankings (2,271 accounts)
View Ranking →Overall
| #2 | Overtime | $39.6M |
| #3 | ESPN Global | $36.6M |
| #4 |  NFL | $36.2M |
| #5 | Bleacher Report | $23.0M |
| #6 | BBC News | $13.9M |
| #7 | NBC Sports | $9.8M |
| #8 |  Seattle Seahawks | $8.9M |
Per 1K Fans
| #24 |  Front Office Sports (FOS) | $2.12K |
| #25 | Mansfield Town | $2.11K |
| #26 | Minnesota Golden Gophers Men's Basketball | $2.02K |
| #27 | Bleacher Report | $2.02K |
| #28 |  Campo.dk | $1.80K |
| #29 | NFL | $1.77K |
| #30 | Gloucester City AFC | $1.72K |
🇺🇸 United States Rankings (417 accounts)
View Ranking →Overall
| #2 | Overtime | $39.6M |
| #3 | ESPN Global | $36.6M |
| #4 | NFL | $36.2M |
| #5 | Bleacher Report | $23.0M |
| #6 | Seattle Seahawks | $8.9M |
| #7 | TNT Sports | $8.4M |
| #8 | Team USA | $8.4M |
Per 1K Fans
| #4 | Team USA | $2.27K |
| #5 | Front Office Sports (FOS) | $2.12K |
| #6 | Minnesota Golden Gophers Men's Basketball | $2.02K |
| #7 | Bleacher Report | $2.02K |
| #8 | NFL | $1.77K |
| #9 | Overtime | $1.28K |
| #10 |  Barstool Sports | $1.19K |
Media & Creators Rankings (230 accounts)
View Ranking →Overall
| #1 | Barstool Sports | $57.8M |
| #2 | Overtime | $39.6M |
| #3 | ESPN Global | $36.6M |
| #4 | Bleacher Report | $23.0M |
| #5 | BBC News | $13.9M |
| #6 | NBC Sports | $9.8M |
| #7 | TNT Sports | $8.4M |
Per 1K Fans
| #7 |  VoetbalPrimeur | $3.03K |
| #8 | Oneplay Sport | $2.18K |
| #9 | Front Office Sports (FOS) | $2.12K |
| #10 | Bleacher Report | $2.02K |
| #11 | Campo.dk | $1.80K |
| #12 |  B.T. Denmark | $1.63K |
| #13 | Overtime | $1.28K |
🇺🇸 Media & Creators in United States (81 accounts)
View Ranking →Overall
| #1 | Barstool Sports | $57.8M |
| #2 | Overtime | $39.6M |
| #3 | ESPN Global | $36.6M |
| #4 | Bleacher Report | $23.0M |
| #5 | TNT Sports | $8.4M |
| #6 | CNN | $6.3M |
| #7 | Yahoo Sports | $4.7M |
Per 1K Fans
| #1 | TNT Sports | $4.58K |
| #2 | Yahoo Sports | $3.12K |
| #3 | Front Office Sports (FOS) | $2.12K |
| #4 | Bleacher Report | $2.02K |
| #5 | Overtime | $1.28K |
| #6 | Barstool Sports | $1.19K |
| #7 | NFL on CBS | $1.18K |
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.