Total Value (Last 30 days)
$39.6M
Value Per 1K Fans
$1.28K
Performance (Last 30 days)
Followers
31.0M
Posts
648
Impressions
1028.2M
Engagement
96.7M
Eng. Rate
9.41%
Media & Creators Benchmark on TikTok
6.95%
Global Rankings (2,271 accounts)
View Ranking βOverall
| #1 | Barstool Sports | $57.8M |
| #2 | Overtime | $39.6M |
| #3 | ESPN Global | $36.6M |
| #4 | NFL | $36.2M |
| #5 | Bleacher Report | $23.0M |
| #6 | BBC News | $13.9M |
| #7 | NBC Sports | $9.8M |
Per 1K Fans
| #32 | B.T. Denmark | $1.63K |
| #33 | Salisbury FC | $1.61K |
| #34 | Team Canada | $1.35K |
| #35 | Overtime | $1.28K |
| #36 | Bristol City Women | $1.28K |
| #37 | Melbourne Football Club | $1.24K |
| #38 | Solihull Moors | $1.23K |
πΊπΈ United States Rankings (417 accounts)
View Ranking βOverall
| #1 | Barstool Sports | $57.8M |
| #2 | Overtime | $39.6M |
| #3 | ESPN Global | $36.6M |
| #4 | NFL | $36.2M |
| #5 | Bleacher Report | $23.0M |
| #6 | Seattle Seahawks | $8.9M |
| #7 | TNT Sports | $8.4M |
Per 1K Fans
| #6 | Minnesota Golden Gophers Men's Basketball | $2.02K |
| #7 | Bleacher Report | $2.02K |
| #8 | NFL | $1.77K |
| #9 | Overtime | $1.28K |
| #10 | Barstool Sports | $1.19K |
| #11 | NFL on CBS | $1.18K |
| #12 | Portland Thorns | $1.11K |
Media & Creators Rankings (230 accounts)
View Ranking βOverall
| #1 | Barstool Sports | $57.8M |
| #2 | Overtime | $39.6M |
| #3 | ESPN Global | $36.6M |
| #4 | Bleacher Report | $23.0M |
| #5 | BBC News | $13.9M |
| #6 | NBC Sports | $9.8M |
| #7 | TNT Sports | $8.4M |
Per 1K Fans
| #10 | Bleacher Report | $2.02K |
| #11 | Campo.dk | $1.80K |
| #12 | B.T. Denmark | $1.63K |
| #13 | Overtime | $1.28K |
| #14 | BBC News | $1.20K |
| #15 | Rijnmound | $1.19K |
| #16 | Barstool Sports | $1.19K |
πΊπΈ Media & Creators in United States (81 accounts)
View Ranking βOverall
| #1 | Barstool Sports | $57.8M |
| #2 | Overtime | $39.6M |
| #3 | ESPN Global | $36.6M |
| #4 | Bleacher Report | $23.0M |
| #5 | TNT Sports | $8.4M |
| #6 | CNN | $6.3M |
| #7 | Yahoo Sports | $4.7M |
Per 1K Fans
| #2 | Yahoo Sports | $3.12K |
| #3 | Front Office Sports (FOS) | $2.12K |
| #4 | Bleacher Report | $2.02K |
| #5 | Overtime | $1.28K |
| #6 | Barstool Sports | $1.19K |
| #7 | NFL on CBS | $1.18K |
| #8 | Raleigh News & Observer | $998.76 |
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.