Total Value (Last 30 days)
$36.6M
Value Per 1K Fans
$645.95
Performance (Last 30 days)
Followers
56.7M
Posts
2,361
Impressions
1769.2M
Engagement
140.9M
Eng. Rate
7.96%
Media & Creators Benchmark on TikTok
6.95%
Global Rankings (2,271 accounts)
View Ranking →Overall
| #1 |  Barstool Sports | $57.8M |
| #2 | Overtime | $39.6M |
| #3 | ESPN Global | $36.6M |
| #4 |  NFL | $36.2M |
| #5 | Bleacher Report | $23.0M |
| #6 | BBC News | $13.9M |
| #7 | NBC Sports | $9.8M |
Per 1K Fans
| #87 |  Turkish Süper Lig | $655.79 |
| #88 | Bleacher Report Walkoff (BR Walkoff on social) | $650.85 |
| #89 | Minnesota Wild | $650.68 |
| #90 | ESPN Global | $645.95 |
| #91 | Machida Zelvia | $643.86 |
| #92 |  MLB Europe | $642.34 |
| #93 | CBS Sports Golazo | $636.55 |
🇺🇸 United States Rankings (417 accounts)
View Ranking →Overall
| #1 | Barstool Sports | $57.8M |
| #2 | Overtime | $39.6M |
| #3 | ESPN Global | $36.6M |
| #4 | NFL | $36.2M |
| #5 | Bleacher Report | $23.0M |
| #6 |  Seattle Seahawks | $8.9M |
| #7 | TNT Sports | $8.4M |
Per 1K Fans
| #19 | Nashville SC | $686.77 |
| #20 | Bleacher Report Walkoff (BR Walkoff on social) | $650.85 |
| #21 | Minnesota Wild | $650.68 |
| #22 | ESPN Global | $645.95 |
| #23 | CBS Sports Golazo | $636.55 |
| #24 | Complex | $593.65 |
| #25 | 23XI Racing | $581.40 |
Media & Creators Rankings (230 accounts)
View Ranking →Overall
| #1 | Barstool Sports | $57.8M |
| #2 | Overtime | $39.6M |
| #3 | ESPN Global | $36.6M |
| #4 | Bleacher Report | $23.0M |
| #5 | BBC News | $13.9M |
| #6 | NBC Sports | $9.8M |
| #7 | TNT Sports | $8.4M |
Per 1K Fans
| #29 | SPIN | $785.62 |
| #30 |  Voetbal International | $770.13 |
| #31 | Bleacher Report Walkoff (BR Walkoff on social) | $650.85 |
| #32 | ESPN Global | $645.95 |
| #33 | CBS Sports Golazo | $636.55 |
| #34 | Complex | $593.65 |
| #35 | espnW | $592.54 |
🇺🇸 Media & Creators in United States (81 accounts)
View Ranking →Overall
| #1 | Barstool Sports | $57.8M |
| #2 | Overtime | $39.6M |
| #3 | ESPN Global | $36.6M |
| #4 | Bleacher Report | $23.0M |
| #5 | TNT Sports | $8.4M |
| #6 | CNN | $6.3M |
| #7 | Yahoo Sports | $4.7M |
Per 1K Fans
| #10 | NFL on Fox | $794.83 |
| #11 | SPIN | $785.62 |
| #12 | Bleacher Report Walkoff (BR Walkoff on social) | $650.85 |
| #13 | ESPN Global | $645.95 |
| #14 | CBS Sports Golazo | $636.55 |
| #15 | Complex | $593.65 |
| #16 |  Pitching Ninja | $501.99 |
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.