Total Value (Last 30 days)
$4.5M
Value Per 1K Fans
$281.00
Performance (Last 30 days)
Followers
16.1M
Posts
211
Impressions
109.1M
Engagement
8.5M
Eng. Rate
7.81%
Media & Creators Benchmark on TikTok
6.95%
Global Rankings (2,271 accounts)
View Ranking →Overall
| #15 | Big Brother Brasil | $5.0M |
| #16 | WWE | $4.9M |
| #17 | Yahoo Sports | $4.7M |
| #18 | LADBible | $4.5M |
| #19 | Netflix USA | $4.0M |
| #20 | Billboard | $3.9M |
| #21 | ESPN Argentina | $3.8M |
Per 1K Fans
| #263 | NASCAR | $283.20 |
| #264 | Olympic Games LA 2028 | $283.19 |
| #265 | Czech Basketball Federation | $281.62 |
| #266 | LADBible | $281.00 |
| #267 | Castres Olympic | $280.91 |
| #268 | Sky Sports | $280.90 |
| #269 |  Hashtag United | $280.51 |
🇬🇧 United Kingdom Rankings (357 accounts)
View Ranking →Overall
| #1 | BBC News | $13.9M |
| #2 | Premier League | $5.7M |
| #3 | LADBible | $4.5M |
| #4 | BBC Sport | $2.8M |
| #5 | Manchester City Football Club | $2.1M |
| #6 | SPORTbible | $2.0M |
| #7 | Manchester United Football Club | $1.6M |
Per 1K Fans
| #40 | Bristol Rovers | $295.92 |
| #41 | Premiership Women's Rugby | $294.43 |
| #42 | Racing TV | $290.51 |
| #43 | LADBible | $281.00 |
| #44 | Sky Sports | $280.90 |
| #45 | Scottish Women's Premier League | $277.17 |
| #46 | Carlisle United | $268.23 |
Media & Creators Rankings (230 accounts)
View Ranking →Overall
| #8 | CNN | $6.3M |
| #9 | Big Brother Brasil | $5.0M |
| #10 | Yahoo Sports | $4.7M |
| #11 | LADBible | $4.5M |
| #12 | Netflix USA | $4.0M |
| #13 | Billboard | $3.9M |
| #14 | ESPN Argentina | $3.8M |
Per 1K Fans
| #65 |  ESPN Bat | $313.46 |
| #66 | MTV | $296.53 |
| #67 | Racing TV | $290.51 |
| #68 | LADBible | $281.00 |
| #69 | Sky Sports | $280.90 |
| #70 | Aimee Song | $250.02 |
| #71 | Tennis Channel | $241.85 |
🇬🇧 Media & Creators in United Kingdom (52 accounts)
View Ranking →Overall
| #1 | BBC News | $13.9M |
| #2 | LADBible | $4.5M |
| #3 | BBC Sport | $2.8M |
| #4 | SPORTbible | $2.0M |
| #5 | BBC | $1.6M |
| #6 | Sky Sports | $1.3M |
| #7 | talkSPORT | $1.1M |
Per 1K Fans
| #6 | DR Sports | $390.52 |
| #7 | SPORTbible | $318.42 |
| #8 | Racing TV | $290.51 |
| #9 | LADBible | $281.00 |
| #10 | Sky Sports | $280.90 |
| #11 | BBC | $229.54 |
| #12 | Wisden Cricket | $228.81 |
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.