Big Brother Brasil is a Media & Creators TikTok account with 10.4M followers from Brazil.
With a total economic value of $4.7M, a Value Per Fan of $456.34 and an average value per post of $5.8K, Big Brother Brasil ranks #211 globally by VPF among 2,483 TikTok accounts.
Data from March 2026
Average Value per Post
The real market value of each post β your baseline for brand collaborations
$5,847
Total Value
$4,735,957
Value Per 1K Fans
$456
Performance
Posts
810
Followers
10.4M
Impressions
1104.0M
Engagement
84.7M
Eng. Rate
7.68%
Media & Creators Benchmark on TikTok
6.68%
Data from March 2026 Β· Published March 2026
Rankings
Global Rankings (2,483 accounts)
View Ranking βOverall
| #16 | UEFA Champions League | $5.4M |
| #17 | NBA | $5.3M |
| #18 | TNT Sports Brasil | $4.8M |
| #19 | Big Brother Brasil | $4.7M |
| #20 | CBS Sports Golazo | $4.4M |
| #21 | MLB On Fox | $4.3M |
| #22 | FC Barcelona | $4.2M |
Per 1K Fans
| #208 | Gloucester-Hartpury Women | $458.99 |
| #209 | Sydney Roosters | $458.52 |
| #210 | Northampton Saints | $457.46 |
| #211 | Big Brother Brasil | $456.34 |
| #212 | FRISCH AUF! GΓΆppingen | $455.37 |
| #213 | Warwickshire CCC | $454.43 |
| #214 | Adelaide Football Club | $448.32 |
Frequently asked questions
The Value Per Fan metric normalizes economic value by follower count, meaning accounts that generate more value per follower rank higher regardless of audience size.
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.