Total Value (Last 30 days)
$5.0M
Value Per 1K Fans
$491.11
Performance (Last 30 days)
Followers
10.1M
Posts
815
Impressions
1169.8M
Engagement
87.2M
Eng. Rate
7.46%
Media & Creators Benchmark on TikTok
6.95%
Global Rankings (2,271 accounts)
View Ranking →Overall
| #12 | NBA | $6.5M |
| #13 | CNN | $6.3M |
| #14 | Premier League | $5.7M |
| #15 | Big Brother Brasil | $5.0M |
| #16 | WWE | $4.9M |
| #17 | Yahoo Sports | $4.7M |
| #18 | LADBible | $4.5M |
Per 1K Fans
| #134 | Sale Sharks | $493.42 |
| #135 | CNN | $492.70 |
| #136 | England Rugby | $491.98 |
| #137 | Big Brother Brasil | $491.11 |
| #138 | Gorka Guruzeta | $488.04 |
| #139 | AS Saint-Etienne | $478.36 |
| #140 | Viking FK | $476.32 |
🇧🇷 Brazil Rankings (151 accounts)
View Ranking →Overall
| #1 | Big Brother Brasil | $5.0M |
| #2 | TNT Sports Brasil | $3.0M |
| #3 | ESPN Brasil | $2.7M |
| #4 | CANAL+ Sport | $1.8M |
| #5 | Globoesporte.com | $973.6K |
| #6 | Fernanda Schneider | $502.5K |
| #7 | Mari Maria | $420.1K |
Per 1K Fans
| #1 | Premier Padel | $866.87 |
| #2 | Big Brother Brasil | $491.11 |
| #3 | CANAL+ Sport | $442.35 |
| #4 | ESPN Brasil | $411.27 |
| #5 | TNT Sports Brasil | $236.21 |
| #6 | UOL Esporte | $183.57 |
| #7 | Globoesporte.com | $164.88 |
Media & Creators Rankings (230 accounts)
View Ranking →Overall
| #6 | NBC Sports | $9.8M |
| #7 | TNT Sports | $8.4M |
| #8 | CNN | $6.3M |
| #9 | Big Brother Brasil | $5.0M |
| #10 | Yahoo Sports | $4.7M |
| #11 | LADBible | $4.5M |
| #12 | Netflix USA | $4.0M |
Per 1K Fans
| #41 |  Pitching Ninja | $501.99 |
| #42 | Foul Territory | $501.01 |
| #43 | CNN | $492.70 |
| #44 | Big Brother Brasil | $491.11 |
| #45 | CANAL+ Sport | $442.35 |
| #46 | Tuttosport | $442.06 |
| #47 | Record Portugal | $414.89 |
🇧🇷 Media & Creators in Brazil (19 accounts)
View Ranking →Overall
| #1 | Big Brother Brasil | $5.0M |
| #2 | TNT Sports Brasil | $3.0M |
| #3 | ESPN Brasil | $2.7M |
| #4 | CANAL+ Sport | $1.8M |
| #5 | Globoesporte.com | $973.6K |
| #6 | SporTV | $351.8K |
| #7 | UOL Esporte | $279.3K |
Per 1K Fans
| #1 | Big Brother Brasil | $491.11 |
| #2 | CANAL+ Sport | $442.35 |
| #3 | ESPN Brasil | $411.27 |
| #4 | TNT Sports Brasil | $236.21 |
| #5 | UOL Esporte | $183.57 |
| #6 | Globoesporte.com | $164.88 |
| #7 | SporTV | $100.38 |
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.