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Most valuable Media & Creators in Social Media in Global

Discover the most valuable Media & Creators accounts in Global, ranked by economic value using Paid Media Equivalence (PME). This ranking covers 28 accounts on Instagram and TikTok from Global, measuring who generates the most earned media value.

#AccountOverallFebruary 2026
1NBC Sports

NBC Sports🌍

@nbcsports

$9.8M
2Amazon Prime Video

Amazon Prime Video🌍

@primevideo

$2.8M
3Amazon Prime Video UK

Amazon Prime Video UK🌍

@primevideouk

$1.9M
4espnW

espnW🌍

@espnw

$1.5M
5ESPN MMA

ESPN MMA🌍

@espnmma

$1.0M
6The Athletic

The Athletic🌍

@theathletic

$993.6K
7Sports Illustrated

Sports Illustrated🌍

@sports.illustrated

$973.1K
8Pubity

Pubity🌍

@pubity

$918.9K
9Sony Pictures

Sony Pictures🌍

@sonypictures

$892.8K
10AFTV

AFTV🌍

@aftvmedia

$243.0K
11Amazon Prime Video Sport

Amazon Prime Video Sport🌍

@primevideosport

$240.7K
12ESPN Deportes

ESPN Deportes🌍

@espndeportes

$162.1K
13TVP Sport

TVP Sport🌍

@tvp_sport

$120.3K
14Viaplay Fotball

Viaplay Fotball🌍

@viaplayfotball

$117.0K
15Freeride World Tour

Freeride World Tour🌍

@freeridewtour

$92.7K
16beIN Sports

beIN Sports🌍

@beinsports

$75.8K
17SB Nation

SB Nation🌍

@sbnation

$73.2K
18Rijnmound

Rijnmound🌍

@rijnmondsocial

$60.3K
19BottleRock Napa Valley

BottleRock Napa Valley🌍

@bottlerocknapa

$26.5K
20Judo TV

Judo TV🌍

@judotvcom

$24.2K
21Big12 Conference

Big12 Conference🌍

@thebig12conference

$20.4K
22The Athletic FC

The Athletic FC🌍

@theathleticfc

$18.3K
23Racing Post

Racing Post🌍

@racingpost

$17.5K
24Fox Sports

Fox Sports🌍

@foxsports

$13.5K
25Revista Placar

Revista Placar🌍

@placar

$6.9K
26Benfica FM

Benfica FM🌍

@benficafm

$2.6K
27New York Marathon

New York Marathon🌍

@newyorkcitymarathon

$2.1K
28Boxing News

Boxing News🌍

@boxingnewsplus

$355

Data from February 2026 · Published March 2026