Total Value (Last 30 days)
$9.8M
Value Per 1K Fans
$3.86K
Performance (Last 30 days)
Followers
2.5M
Posts
493
Impressions
334.5M
Engagement
30.7M
Eng. Rate
9.17%
Media & Creators Benchmark on TikTok
6.95%
Global Rankings (2,271 accounts)
View Ranking →Overall
| #4 |  NFL | $36.2M |
| #5 | Bleacher Report | $23.0M |
| #6 | BBC News | $13.9M |
| #7 | NBC Sports | $9.8M |
| #8 |  Seattle Seahawks | $8.9M |
| #9 | TNT Sports | $8.4M |
| #10 | Team USA | $8.4M |
Per 1K Fans
| #9 | Viaplay Sport Nederland | $4.63K |
| #10 | TNT Sports | $4.58K |
| #11 | The Athletic | $4.56K |
| #12 | NBC Sports | $3.86K |
| #13 | Olympic Milano Cortina 2026 | $3.58K |
| #14 | Yahoo Sports | $3.12K |
| #15 | Czech Olympic Team | $3.04K |
🌍 Global Rankings (183 accounts)
View Ranking →Overall
| #1 | NBC Sports | $9.8M |
| #2 | International Olympic Committee (IOC) | $7.0M |
| #3 | UEFA Champions League | $3.6M |
| #4 | Amazon Prime Video | $2.8M |
| #5 | Amazon Prime Video UK | $1.9M |
| #6 |  International Skating Union | $1.7M |
| #7 | espnW | $1.5M |
Per 1K Fans
| #4 |  SB Nation | $6.02K |
| #5 | World Curling Federation | $5.12K |
| #6 | The Athletic | $4.56K |
| #7 | NBC Sports | $3.86K |
| #8 | Olympic Milano Cortina 2026 | $3.58K |
| #9 |  Al Sailiya | $2.84K |
| #10 | Virtus Entella | $2.66K |
Media & Creators Rankings (230 accounts)
View Ranking →Overall
| #3 | ESPN Global | $36.6M |
| #4 | Bleacher Report | $23.0M |
| #5 | BBC News | $13.9M |
| #6 | NBC Sports | $9.8M |
| #7 | TNT Sports | $8.4M |
| #8 | CNN | $6.3M |
| #9 | Big Brother Brasil | $5.0M |
Per 1K Fans
| #2 | Viaplay Sport Nederland | $4.63K |
| #3 | TNT Sports | $4.58K |
| #4 | The Athletic | $4.56K |
| #5 | NBC Sports | $3.86K |
| #6 | Yahoo Sports | $3.12K |
| #7 |  VoetbalPrimeur | $3.03K |
| #8 | Oneplay Sport | $2.18K |
🌍 Media & Creators in Global (28 accounts)
View Ranking →Overall
| #1 | NBC Sports | $9.8M |
| #2 | Amazon Prime Video | $2.8M |
| #3 | Amazon Prime Video UK | $1.9M |
| #4 | espnW | $1.5M |
| #5 | ESPN MMA | $1.0M |
| #6 | The Athletic | $993.6K |
| #7 | Sports Illustrated | $973.1K |
Per 1K Fans
| #1 | SB Nation | $6.02K |
| #2 | The Athletic | $4.56K |
| #3 | NBC Sports | $3.86K |
| #4 | Rijnmound | $1.19K |
| #5 | BottleRock Napa Valley | $1.12K |
| #6 | Racing Post | $1.10K |
| #7 | espnW | $592.54 |
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.