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The Athletic

The Athletic🌍

TikTok

@theathletic

Media & Creators
View on TikTok →

Total Value (Last 30 days)

$993.6K

Value Per 1K Fans

$4.56K

Performance (Last 30 days)

Followers

217.8K

Posts

120

Impressions

36.0M

Engagement

2.8M

Eng. Rate

7.71%

Media & Creators Benchmark on TikTok

6.95%

Top 40%
LowBenchmarkHigh

Global Rankings (2,271 accounts)

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Overall

#70
International Biathlon Union (IBU)

International Biathlon Union (IBU)

$1.1M
#71
talkSPORT

talkSPORT

$1.1M
#72
ESPN MMA

ESPN MMA

$1.0M
#73
The Athletic

The Athletic

$993.6K
#74
MLB

MLB

$980.4K
#75
NBA Canada

NBA Canada

$979.2K
#76
Globoesporte.com

Globoesporte.com

$973.6K

Per 1K Fans

#8
Seattle Seahawks

Seattle Seahawks

$4.82K
#9
Viaplay Sport Nederland

Viaplay Sport Nederland

$4.63K
#10
TNT Sports

TNT Sports

$4.58K
#11
The Athletic

The Athletic

$4.56K
#12
NBC Sports

NBC Sports

$3.86K
#13
Olympic Milano Cortina 2026

Olympic Milano Cortina 2026

$3.58K
#14
Yahoo Sports

Yahoo Sports

$3.12K

🌍 Global Rankings (183 accounts)

View Ranking →

Overall

#9
Six Nations Rugby

Six Nations Rugby

$1.2M
#10
International Biathlon Union (IBU)

International Biathlon Union (IBU)

$1.1M
#11
ESPN MMA

ESPN MMA

$1.0M
#12
The Athletic

The Athletic

$993.6K
#13
Sports Illustrated

Sports Illustrated

$973.1K
#14
Pubity

Pubity

$918.9K
#15
Olympic Milano Cortina 2026

Olympic Milano Cortina 2026

$903.1K

Per 1K Fans

#3
International Biathlon Union (IBU)

International Biathlon Union (IBU)

$7.65K
#4
SB Nation

SB Nation

$6.02K
#5
World Curling Federation

World Curling Federation

$5.12K
#6
The Athletic

The Athletic

$4.56K
#7
NBC Sports

NBC Sports

$3.86K
#8
Olympic Milano Cortina 2026

Olympic Milano Cortina 2026

$3.58K
#9
Al Sailiya

Al Sailiya

$2.84K

Media & Creators Rankings (230 accounts)

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Overall

#39
Fabrizio Romano

Fabrizio Romano

$1.1M
#40
talkSPORT

talkSPORT

$1.1M
#41
ESPN MMA

ESPN MMA

$1.0M
#42
The Athletic

The Athletic

$993.6K
#43
Globoesporte.com

Globoesporte.com

$973.6K
#44
Sports Illustrated

Sports Illustrated

$973.1K
#45
Dream

Dream

$946.2K

Per 1K Fans

#1
SB Nation

SB Nation

$6.02K
#2
Viaplay Sport Nederland

Viaplay Sport Nederland

$4.63K
#3
TNT Sports

TNT Sports

$4.58K
#4
The Athletic

The Athletic

$4.56K
#5
NBC Sports

NBC Sports

$3.86K
#6
Yahoo Sports

Yahoo Sports

$3.12K
#7
VoetbalPrimeur

VoetbalPrimeur

$3.03K

🌍 Media & Creators in Global (28 accounts)

View Ranking →

Overall

#3
Amazon Prime Video UK

Amazon Prime Video UK

$1.9M
#4
espnW

espnW

$1.5M
#5
ESPN MMA

ESPN MMA

$1.0M
#6
The Athletic

The Athletic

$993.6K
#7
Sports Illustrated

Sports Illustrated

$973.1K
#8
Pubity

Pubity

$918.9K
#9
Sony Pictures

Sony Pictures

$892.8K

Per 1K Fans

#1
SB Nation

SB Nation

$6.02K
#2
The Athletic

The Athletic

$4.56K
#3
NBC Sports

NBC Sports

$3.86K
#4
Rijnmound

Rijnmound

$1.19K
#5
BottleRock Napa Valley

BottleRock Napa Valley

$1.12K
#6
Racing Post

Racing Post

$1.10K
#7
espnW

espnW

$592.54

This valuation represents what brands would pay in paid media to match the results this content delivers organically.

Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.