Most valuable in Social Media in Spain

Discover the most valuable social media accounts in Spain, ranked by economic value using Paid Media Equivalence (PME). This ranking covers 295 accounts across Instagram and TikTok, showing who generates the most earned media value in Spain.

Instagram

TikTok

#	Account	Topic	Followers	OverallMarch 2026
1	Real Madrid🇪🇸 @real madrid	Sports Teams	182.0M	$28.5M
2	FC Barcelona🇪🇸 @fcbarcelona	Sports Teams	147.4M	$21.5M
3	La Liga🇪🇸 @laliga	Sports Organizations	55.1M	$11.7M
4	Atlético Madrid🇪🇸 @atleticodemadrid	Sports Teams	18.0M	$2.5M
5	FC Barcelona Femenino🇪🇸 @fcbfemeni	Sports Teams	7.3M	$1.4M
6	Real Betis🇪🇸 @realbetisbalompie	Sports Teams	3.1M	$1.3M
7	Lamine Yamal🇪🇸 @lamineyamal	Athletes	40.5M	$1.2M
8	Spain Football Team🇪🇸 @sefutbol	Sports Teams	7.3M	$1.1M
9	Valencia C.F.🇪🇸 @valencia	Sports Teams	1.4M	$915.4K
10	Carlos Alcaraz🇪🇸 @carlitosalcarazz	Athletes	8.4M	$768.4K
11	Sevilla🇪🇸 @sevillafc	Sports Teams	3.7M	$690.6K
12	Real Madrid Baloncesto🇪🇸 @realmadridbasket	Sports Teams	5.4M	$669.4K
13	Real Madrid Femenino🇪🇸 @realmadridfem	Sports Teams	9.1M	$648.3K
14	Rodrygo🇪🇸 @rodrygogoes	Athletes	23.4M	$577.6K
15	Athletic Bilbao🇪🇸 @athleticclub	Sports Teams	1.7M	$568.4K
16	Getafe C.F.🇪🇸 @getafecf	Sports Teams	563.9K	$481.7K
17	Marco Asensio🇪🇸 @marcoasensio10	Athletes	15.7M	$476.7K
18	Elche🇪🇸 @elchecf	Sports Teams	472.4K	$468.2K
19	Villarreal C.F.🇪🇸 @villarrealcf	Sports Teams	1.7M	$419.1K
20	Girona🇪🇸 @gironafc	Sports Teams	1.1M	$362.3K
21	Real Sociedad🇪🇸 @realsociedad	Sports Teams	1.2M	$361.3K
22	Liga ACB🇪🇸 @acbcom	Sports Organizations	433.3K	$333.0K
23	Celta Vigo🇪🇸 @rccelta	Sports Teams	665.0K	$330.8K
24	C.A. Osasuna🇪🇸 @caosasuna	Sports Teams	409.0K	$264.0K
25	Las Palmas🇪🇸 @udlaspalmasoficial	Sports Teams	337.5K	$256.9K
26	UD Almería🇪🇸 @udalmeria	Sports Teams	3.4M	$251.7K
27	Valencia Basket Club🇪🇸 @valenciabasket	Sports Teams	155.1K	$250.3K
28	Cadiz🇪🇸 @cadizclubdefutbol	Sports Teams	555.5K	$225.5K
29	Pedro Acosta🇪🇸 @37pedroacosta	Athletes	964.7K	$208.7K
30	Fermín López🇪🇸 @ferminlopez	Athletes	6.3M	$207.8K
31	Alavés🇪🇸 @alaves	Sports Teams	240.8K	$199.8K
32	FC Barcelona Bàsquet🇪🇸 @fcbbasket	Sports Teams	1.5M	$193.1K
33	Rayo Vallecano🇪🇸 @rayovallecano	Sports Teams	373.6K	$192.8K
34	Racing Santander🇪🇸 @realracingclub	Sports Teams	176.6K	$189.6K
35	R.C.D. Mallorca🇪🇸 @rcdmallorcaoficial	Sports Teams	476.1K	$187.0K
36	Kings League🇪🇸 @kingsleague	Sports Organizations	1.2M	$186.6K
37	Spanish Handball Federation🇪🇸 @rfebalonmano	Sports Organizations	122.0K	$182.6K
38	Georgina Rodriguez🇪🇸 @georginagio	Entertainment	72.2M	$182.0K
39	Dakar Rally🇪🇸 @dakarrally	Sports Organizations	2.9M	$181.2K
40	Málaga🇪🇸 @malagacf	Sports Teams	365.9K	$171.9K
41	Granada C.F.🇪🇸 @granadacf	Sports Teams	435.4K	$171.3K
42	Jaén FS🇪🇸 @jaenfutbolsala	Sports Teams	59.5K	$170.4K
43	Real Oviedo🇪🇸 @realoviedo	Sports Teams	370.2K	$165.9K
44	Openbank Aspar Team🇪🇸 @asparteam	Sports Teams	154.3K	$157.9K
45	Zaragoza🇪🇸 @realzaragoza	Sports Teams	270.0K	$157.0K
46	R.C.D. Espanyol🇪🇸 @espanyol	Sports Teams	548.3K	$147.9K
47	Deportivo La Coruna🇪🇸 @rcdeportivo	Sports Teams	306.5K	$144.6K
48	Carlos Sainz🇪🇸 @carlossainz55	Athletes	12.4M	$142.4K
49	Liga F🇪🇸 @ligaf	Sports Organizations	158.9K	$138.1K
50	Levante U.D.🇪🇸 @levanteud	Sports Teams	371.6K	$133.3K