Rayo Vallecano is a Sports Teams Instagram account with 373.6K followers from Spain.
With a total economic value of $192.8K, a Value Per Fan of $516.03 and an average value per post of $1.0K, Rayo Vallecano ranks #1561 globally by VPF among 6,591 Instagram accounts.
Data from March 2026
Average Value per Post
The real market value of each post — your baseline for brand collaborations
$1,031
Total Value
$192,773
Value Per 1K Fans
$516
Performance
Posts
187
Followers
373.6K
Impressions
15.0M
Engagement
575.0K
Eng. Rate
3.83%
Sports Teams Benchmark on Instagram
4.93%
Data from March 2026 · Published March 2026
Rankings
Global Rankings (6,591 accounts)
View Ranking →Overall
| #1215 | Madelaine Petsch | $194.1K |
| #1216 | RCB Bar and Cafe | $193.4K |
| #1217 | FC Barcelona Bàsquet | $193.1K |
| #1218 | Rayo Vallecano | $192.8K |
| #1219 | India Football Team | $192.4K |
| #1220 | Hawaii Rainbow Warriors Men's Basketball | $192.3K |
| #1221 | Middlesex CCC | $192.1K |
Per 1K Fans
| #1558 |  Le Mans FC | $516.50 |
| #1559 | Luton Town FC | $516.24 |
| #1560 | The United View | $516.23 |
| #1561 | Rayo Vallecano | $516.03 |
| #1562 | Poland Football Team | $515.96 |
| #1563 | Saint Louis Blues | $515.54 |
| #1564 | Sunrisers Hyderabad | $515.45 |
Frequently asked questions
The Value Per Fan metric normalizes economic value by follower count, meaning accounts that generate more value per follower rank higher regardless of audience size.
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.