Most valuable in Social Media in Spain

Discover the most valuable social media accounts in Spain, ranked by economic value using Paid Media Equivalence (PME). This ranking covers 295 accounts across Instagram and TikTok, showing who generates the most earned media value in Spain.

Instagram

TikTok

#	Account	Topic	Followers	OverallMarch 2026
51	Real Valladolid C.F.🇪🇸 @realvalladolid	Sports Teams	623.7K	$122.2K
52	Albacete Balompie🇪🇸 @albacetebp	Sports Teams	212.9K	$121.8K
53	Porcinos FC🇪🇸 @porcinosfc.ig	Sports Teams	313.5K	$117.9K
54	Adama Traore🇪🇸 @adamatrd37	Athletes	3.0M	$113.9K
55	El Rubius🇪🇸 @elrubiuswtf	Media & Creators	17.4M	$110.6K
56	Sporting Gijón🇪🇸 @realsporting	Sports Teams	195.2K	$108.3K
57	Atletico de Madrid Femenino🇪🇸 @atletifemenino	Sports Teams	786.4K	$106.7K
58	Marco Bezzechi🇪🇸 @marcobez72	Athletes	766.0K	$97.0K
59	Ultimate Móstoles🇪🇸 @ultimatemostolescf	Sports Teams	181.2K	$93.9K
60	Rafa Nadal Academy🇪🇸 @rafanadalacademy	Sports Teams	1.0M	$93.0K
61	Saski Baskonia🇪🇸 @baskonia1959	Sports Teams	111.0K	$90.7K
62	Spain Men's Basketball Team🇪🇸 @baloncestoesp	Sports Organizations	317.0K	$88.6K
63	Alvaro Morata🇪🇸 @alvaromorata	Athletes	22.3M	$87.1K
64	Ester Expósito🇪🇸 @ester_exposito	Entertainment	24.2M	$86.7K
65	David Raya🇪🇸 @d.raya1	Athletes	1.4M	$85.8K
66	xBuyer Team🇪🇸 @xbuyerteam	Sports Teams	260.5K	$84.0K
67	Gavi🇪🇸 @pablogavi	Athletes	18.9M	$81.9K
68	Jijantes FC🇪🇸 @jijantesfc	Sports Teams	340.6K	$80.2K
69	Pau Cubarsí🇪🇸 @paucubarsi	Athletes	5.5M	$79.2K
70	FMS España🇪🇸 @fmsesp	Entertainment	1.1M	$78.9K
71	Cordoba🇪🇸 @cordobacf_oficial	Sports Teams	140.2K	$78.8K
72	Saul Niguez🇪🇸 @saulniguez	Athletes	2.9M	$76.6K
73	Movistar Team🇪🇸 @movistar_team	Sports Teams	736.7K	$72.4K
74	Aitana Bonmatí🇪🇸 @aitanabonmati	Athletes	2.5M	$69.9K
75	Sergio Ramos🇪🇸 @sergioramos	Athletes	67.7M	$68.7K
76	Marc Casadó🇪🇸 @marccasado	Athletes	3.3M	$66.7K
77	Basket Zaragoza🇪🇸 @casademontzaragoza	Sports Teams	61.1K	$66.4K
78	C.D. Leganés🇪🇸 @leganes	Sports Teams	394.4K	$63.4K
79	Alex Rins🇪🇸 @alexrins	Athletes	936.2K	$62.5K
80	Burgos🇪🇸 @burgos_cf	Sports Teams	90.2K	$57.3K
81	Maverick Vinales🇪🇸 @maverick12official	Athletes	1.6M	$55.8K
82	Brahim Díaz🇪🇸 @brahim	Athletes	12.6M	$51.9K
83	Alejandro Balde🇪🇸 @alejandrobalde	Athletes	7.3M	$51.2K
84	Joan Garcia🇪🇸 @__joangarcia	Athletes	3.0M	$47.2K
85	Barça Futbol Sala🇪🇸 @fcbfutsal	Sports Teams	2.0M	$47.1K
86	Jorge Martin🇪🇸 @89jorgemartin	Athletes	1.4M	$46.8K
87	Athletic Club Femenino🇪🇸 @athleticclubfem	Sports Teams	98.6K	$46.0K
88	CB 1939 Canaris🇪🇸 @cbcanarias	Sports Teams	45.5K	$43.6K
89	Unicaja🇪🇸 @unicajabaloncesto	Sports Teams	91.0K	$43.5K
90	Marc Marquez🇪🇸 @marcmarquez93	Athletes	8.3M	$43.3K
91	FC Barcelona Handbol🇪🇸 @fcbhandbol	Sports Teams	698.6K	$42.4K
92	Gerard Martín🇪🇸 @gerardmaartin	Athletes	1.5M	$41.8K
93	Dean Huijsen🇪🇸 @deanhuijsen	Athletes	5.3M	$41.3K
94	SD Eibar🇪🇸 @sdeibar	Sports Teams	209.6K	$39.5K
95	Eric Garcia🇪🇸 @ericgm3	Athletes	3.1M	$39.2K
96	Spain Men's Hockey Team🇪🇸 @rfe_hockey	Sports Organizations	27.9K	$38.7K
97	CD Castellon🇪🇸 @cdcastellon	Sports Teams	83.7K	$38.3K
98	Gabriel Gazir🇪🇸 @gazir_ysb	Entertainment	589.5K	$36.1K
99	Tenerife🇪🇸 @cdtoficial	Sports Teams	138.5K	$32.9K
100	Club Joventut Badalona🇪🇸 @penya1930	Sports Teams	65.7K	$32.0K