Most valuable Media & Creators in Social Media in Brazil
Discover the most valuable Media & Creators accounts in Brazil, ranked by economic value using Paid Media Equivalence (PME). This ranking covers 20 accounts on Instagram and TikTok from Brazil, measuring who generates the most earned media value.
Instagram
TikTok| # | Account | OverallMarch 2026 |
|---|---|---|
| 1 | TNT Sports Brasil🇧🇷 @tntsportsbr | $4.7M |
| 2 | Big Brother Brasil🇧🇷 @bbb | $4.7M |
| 3 |  CANAL+ Sport🇧🇷 @canalplussport | $2.8M |
| 4 | ESPN Brasil🇧🇷 @espnbrasil | $2.3M |
| 5 | Globoesporte.com🇧🇷 @geglobo | $1.4M |
| 6 | Podpah🇧🇷 @podpah | $718.5K |
| 7 | SporTV🇧🇷 @sportv | $315.2K |
| 8 | UFC Brasil🇧🇷 @ufcbrasil | $179.4K |
| 9 | Desimpedidos🇧🇷 @desimpedidos | $92.8K |
| 10 | Futparódias🇧🇷 @futparodias | $81.3K |
| 11 | UOL Esporte🇧🇷 @uolesporte | $71.5K |
| 12 | Galvão Bueno🇧🇷 @galvaobuenooficial | $18.2K |
| 13 | Flow🇧🇷 @flowpdc | $5.7K |
| 14 | Duda Garbi🇧🇷 @duda.garbi | $5.4K |
| 15 | Rica Perrone🇧🇷 @ricaperrone | $4.5K |
| 16 | Camila Coelho🇧🇷 @camilacoelho | $2.6K |
| 17 | Jorge Nicole🇧🇷 @jorgenicola | $2.1K |
| 18 | Nobru🇧🇷 @nobru | $1.7K |
| 19 | Barbara Coelho🇧🇷 @barbarapcoelho | $936 |
| 20 | Felipe Neto🇧🇷 @felipeneto | $318 |
Data from March 2026 · Published March 2026