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Most valuable Sports Organizations in Social Media in Australia

Discover the most valuable Sports Organizations accounts in Australia, ranked by economic value using Paid Media Equivalence (PME). This ranking covers 7 accounts on Instagram and TikTok from Australia, measuring who generates the most earned media value.

#AccountOverallFebruary 2026
1Australian Open

Australian Open🇦🇺

@ausopen

$943.9K
2A-League

A-League🇦🇺

@aleagues

$392.2K
3National Rugby League

National Rugby League🇦🇺

@nrl

$238.8K
4Australian Football League

Australian Football League🇦🇺

@afl

$152.5K
5Australian Grand Prix

Australian Grand Prix🇦🇺

@ausgp

$6.0K
6United Cup

United Cup🇦🇺

@unitedcuptennis

$1.3K
7Australia Men's Basketball Team

Australia Men's Basketball Team🇦🇺

@basketballaustralia

$131

Data from February 2026 · Published March 2026