Most valuable in Social Media in Russia
Discover the most valuable social media accounts in Russia, ranked by economic value using Paid Media Equivalence (PME). This ranking covers 16 accounts across Instagram and TikTok, showing who generates the most earned media value in Russia.
Instagram
TikTok| # | Account | OverallMarch 2026 |
|---|---|---|
| 1 | Zenit St Petersburg🇷🇺 @zenitfc | $111.2K |
| 2 | Salavat Yulaev Ufa🇷🇺 @hcsalavat | $48.3K |
| 3 | Team Spirit🇷🇺 @teamspirit | $36.6K |
| 4 | Ak Bars Kazan🇷🇺 @hcakbars | $12.1K |
| 5 | CSKA Moscow🇷🇺 @pfc_cska | $8.7K |
| 6 |  Like Nastya🇷🇺 @likenastya | $5.8K |
| 7 | SKA Saint Petersburg🇷🇺 @skahockey | $5.2K |
| 8 | Basketball Club Zenit🇷🇺 @zenitbasket | $3.6K |
| 9 | Avtomobilist Yekaterinburg🇷🇺 @hc.avtomobilist | $2.4K |
| 10 | HC Dynamo Moscow🇷🇺 @dynamo.ru | $1.5K |
| 11 | Torpedo Nizhny Novgorod🇷🇺 @torpedonn | $1.3K |
| 12 | PBC CSKA Moscow🇷🇺 @cskabasket | $549 |
| 13 | Avangard Omsk🇷🇺 @hcavangard | $539 |
| 14 |  Alexey Molchanov🇷🇺 @molchanovsfreediving | $472 |
| 15 | Traktor Chelyabinsk🇷🇺 @hc_traktor | $323 |
| 16 | Virtus.pro🇷🇺 @virtuspro | $115 |
Data from March 2026 · Published March 2026