Most valuable in Social Media in Germany

Discover the most valuable social media accounts in Germany, ranked by economic value using Paid Media Equivalence (PME). This ranking covers 94 accounts across Instagram and TikTok, showing who generates the most earned media value in Germany.

Instagram

TikTok

#	Account	Topic	Followers	OverallMarch 2026
51	SC Magdeburg🇩🇪 @sc_magdeburg	Sports Teams	29.9K	$3.7K
52	FRISCH AUF! Göppingen🇩🇪 @frischaufgp	Sports Teams	7.9K	$3.6K
53	Toni Kroos🇩🇪 @toni.kr8s	Athletes	12.5M	$3.5K
54	Marc-André ter Stegen🇩🇪 @mterstegen1	Athletes	3.1M	$3.0K
55	Ratiopharm Ulm🇩🇪 @ratiopharm.ulm	Sports Teams	3.9K	$2.4K
56	Dusseldorfer EG🇩🇪 @duesseldorfereg	Sports Teams	29.3K	$2.4K
57	EWE Baskets🇩🇪 @ewebaskets	Sports Teams	6.3K	$2.3K
58	Lowen Frankfurt🇩🇪 @loewenfrankfurt	Sports Teams	18.1K	$2.2K
59	TVB Stuttgart🇩🇪 @tvbstuttgart	Sports Teams	10.8K	$2.2K
60	Alica Schmidt🇩🇪 @alicaschmidt	Athletes	2.2M	$2.2K
61	Iserlohn Roosters🇩🇪 @iserlohn_roosters	Sports Teams	21.3K	$1.8K
62	TBV Lemgo Lippe🇩🇪 @tbv_lemgo_lippe	Sports Teams	9.6K	$1.5K
63	FSV Zwickau🇩🇪 @fsv.zwickau.official	Sports Teams	9.9K	$1.5K
64	Manuel Neuer🇩🇪 @manuelneuer	Athletes	6.1M	$1.3K
65	Straubing Tigers🇩🇪 @straubingtigersofficial	Sports Teams	26.9K	$1.3K
66	Lukas🇩🇪 @_lukas_568	Athletes	575.3K	$1.2K
67	Kolner Haie🇩🇪 @koelnerhaie	Sports Teams	35.1K	$1.2K
68	Schwenninger Wild Wings🇩🇪 @schwenningerwildwings	Sports Teams	20.6K	$1.2K
69	Thomas Müller🇩🇪 @esmuellert	Athletes	4.9M	$1.2K
70	Germany Men's Hockey Team🇩🇪 @dhb_hockey	Sports Organizations	3.3K	$1.1K
71	MLP Academics Hiedelberg🇩🇪 @mlpacademics_heidelberg	Sports Teams	3.1K	$1.1K
72	Rostock Seawolves🇩🇪 @rostock_seawolves	Sports Teams	3.9K	$1.0K
73	Alba Berlin🇩🇪 @albaberlin	Sports Teams	14.4K	$971
74	Lena Oberdorf🇩🇪 @lena_oberdorf	Athletes	297.0K	$861
75	Vfl Bochum🇩🇪 @vflbochum1848.official	Sports Teams	226.5K	$850
76	HC Erlangen🇩🇪 @handballcluberlangen	Sports Teams	5.4K	$779
77	SV 07 Elversberg🇩🇪 @svelversberg_official	Sports Teams	17.1K	$717
78	SSV Ulm 1846🇩🇪 @ssvulmfussball	Sports Teams	16.6K	$672
79	TSV Hannover-Burgdorf🇩🇪 @dierecken	Sports Teams	7.9K	$473
80	FC Ingolstadt🇩🇪 @die_schanzer	Sports Teams	20.4K	$460
81	Alexander Zverev🇩🇪 @alexander_zverev97	Athletes	96.2K	$451
82	Hamburg Towers🇩🇪 @hamburg.towers	Sports Teams	7.2K	$376
83	SC DHfK Leipzig Handball🇩🇪 @dhfkhandball	Sports Teams	3.8K	$279
84	Nico Hulkenberg🇩🇪 @hulk_hulkenberg	Athletes	402.4K	$173
85	Marcel Siem🇩🇪 @marcel.siem	Athletes	11.0K	$166
86	HSG Wetzlar🇩🇪 @hsg.wetzlar	Sports Teams	5.0K	$158
87	Crailsheim Merlins🇩🇪 @hakromerlins	Sports Teams	3.6K	$153
88	Yung Calisthenics🇩🇪 @yungcalisthenics	Athletes	64.6K	$149
89	Sophia Flörsch🇩🇪 @sophiafloersch	Athletes	242.6K	$125
90	FFC Turbine Potsdam🇩🇪 @turbine_potsdam	Sports Teams	1.3K	$114
91	Germany Sail GP🇩🇪 @sailgpger	Sports Teams	2.9K	$70
92	Viktoria Köln🇩🇪 @viktoriakoeln	Sports Teams	13.8K	$60
93	ASV Hamm-Westfalen🇩🇪 @asvhamm2	Sports Teams	2.0K	$44
94	Hamburg European Open🇩🇪 @hamburgopen	Sports Organizations	1.1K	$4