Sony Sports is a Media & Creators Instagram account with 1.7M followers from India.
With a total economic value of $242.3K, a Value Per Fan of $145.92 and an average value per post of $1.5K, Sony Sports ranks #2939 globally by VPF among 6,591 Instagram accounts.
Data from March 2026
Average Value per Post
The real market value of each post — your baseline for brand collaborations
$1,460
Total Value
$242,335
Value Per 1K Fans
$146
Performance
Posts
166
Followers
1.7M
Impressions
56.5M
Engagement
1.8M
Eng. Rate
3.17%
Media & Creators Benchmark on Instagram
4.91%
Data from March 2026 · Published March 2026
Rankings
Global Rankings (6,591 accounts)
View Ranking →Overall
| #1069 | Washington Spirit | $244.0K |
| #1070 | Joe Wicks | $243.6K |
| #1071 | Dayton Flyers Men's Basketball | $242.5K |
| #1072 | Sony Sports | $242.3K |
| #1073 | GWS Giants | $240.8K |
| #1074 | Jasprit Bumrah | $240.7K |
| #1075 | Everton Women | $240.1K |
Per 1K Fans
| #2936 | FC Barcelona | $146.19 |
| #2937 | Ashutosh Sharma | $146.09 |
| #2938 |  Richmond Rugby | $146.01 |
| #2939 | Sony Sports | $145.92 |
| #2940 | Pio FC | $145.83 |
| #2941 | Joe Marler | $145.79 |
| #2942 | Avangard Omsk | $145.55 |
Frequently asked questions
The Value Per Fan metric normalizes economic value by follower count, meaning accounts that generate more value per follower rank higher regardless of audience size.
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.