Overtime is a Media & Creators Instagram account with 10.5M followers from United States.
With a total economic value of $9.7M, a Value Per Fan of $919.93 and an average value per post of $18.0K, Overtime ranks #927 globally by VPF among 6,591 Instagram accounts.
Data from March 2026
Average Value per Post
The real market value of each post β your baseline for brand collaborations
$18,027
Total Value
$9,662,731
Value Per 1K Fans
$920
Performance
Posts
536
Followers
10.5M
Impressions
282.5M
Engagement
18.0M
Eng. Rate
6.37%
Media & Creators Benchmark on Instagram
4.91%
Data from March 2026 Β· Published March 2026
Rankings
Global Rankings (6,591 accounts)
View Ranking βOverall
| #46 | Flamengo | $9.7M |
| #47 | Snoop Dogg | $9.7M |
| #48 | Jomboy | $9.7M |
| #49 | Overtime | $9.7M |
| #50 | Tennis TV | $9.6M |
| #51 | FC Bayern MΓΌnchen | $9.3M |
| #52 | India Cricket | $8.7M |
Per 1K Fans
| #924 | CNBC TV18 | $920.52 |
| #925 | Cultural Leonesa | $920.33 |
| #926 | Tulane Green Wave Men's Basketball | $920.30 |
| #927 | Overtime | $919.93 |
| #928 | Lindsey Vonn | $919.49 |
| #929 | Molde FK | $919.43 |
| #930 | SL16 FC | $919.28 |
Frequently asked questions
The Value Per Fan metric normalizes economic value by follower count, meaning accounts that generate more value per follower rank higher regardless of audience size.
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.