Total Value (Last 30 days)
$2.2M
Value Per 1K Fans
$1.35K
Performance (Last 30 days)
Followers
1.6M
Posts
128
Impressions
60.2M
Engagement
3.6M
Eng. Rate
6.01%
Media & Creators Benchmark on Instagram
4.61%
Global Rankings (6,085 accounts)
View Ranking →Overall
| #180 | Phoenix Suns | $2.2M |
| #181 | Toronto Raptors | $2.2M |
| #182 |  ICC Hindi | $2.2M |
| #183 | MLB On Fox | $2.2M |
| #184 | NBA G League | $2.2M |
| #185 | FIS Cross-Country Skiing | $2.1M |
| #186 |  Cleveland Browns | $2.1M |
Per 1K Fans
| #490 | Mitteldeutscher BC | $1.35K |
| #491 |  FK Dukla Banská Bystrica | $1.35K |
| #492 | Alavés | $1.35K |
| #493 | MLB On Fox | $1.35K |
| #494 | Creighton Bluejays Men's Basketball | $1.35K |
| #495 | International Gymnastics Federation (FIG) | $1.35K |
| #496 | Fred Caldeira | $1.35K |
🇺🇸 United States Rankings (1,069 accounts)
View Ranking →Overall
| #67 | Washington Post | $2.2M |
| #68 | Phoenix Suns | $2.2M |
| #69 | Toronto Raptors | $2.2M |
| #70 | MLB On Fox | $2.2M |
| #71 | NBA G League | $2.2M |
| #72 | Cleveland Browns | $2.1M |
| #73 | Adam Waheed | $2.1M |
Per 1K Fans
| #116 | Louisville Cardinals Men's Basketball | $1.37K |
| #117 | Richard Childress Racing | $1.36K |
| #118 | Loyola Ramblers Women's Basketball | $1.35K |
| #119 | MLB On Fox | $1.35K |
| #120 | Creighton Bluejays Men's Basketball | $1.35K |
| #121 | Penn State Nittany Lions Men's Basketball | $1.34K |
| #122 | Elon Phoenix Men's Basketball | $1.34K |
Media & Creators Rankings (414 accounts)
View Ranking →Overall
| #62 |  ESPN NL | $2.3M |
| #63 | Jomboy | $2.3M |
| #64 | Washington Post | $2.2M |
| #65 | MLB On Fox | $2.2M |
| #66 | FJerry | $2.1M |
| #67 |  433 NL | $2.0M |
| #68 | ESPN Brasil | $1.9M |
Per 1K Fans
| #73 | JioHotstar Malyalam | $1.40K |
| #74 | At The Races | $1.38K |
| #75 | Star Sports India | $1.38K |
| #76 | MLB On Fox | $1.35K |
| #77 | Oneplay Sport | $1.34K |
| #78 | Muthuraman Ramachandran | $1.33K |
| #79 | Mufaddal Vohra | $1.31K |
🇺🇸 Media & Creators in United States (114 accounts)
View Ranking →Overall
| #29 | NPR | $2.3M |
| #30 | Jomboy | $2.3M |
| #31 | Washington Post | $2.2M |
| #32 | MLB On Fox | $2.2M |
| #33 | FJerry | $2.1M |
| #34 | 5-Minute Crafts | $1.9M |
| #35 | BET Network | $1.7M |
Per 1K Fans
| #20 | Raceday TV | $1.60K |
| #21 | NFL on Prime Video | $1.54K |
| #22 | ESPN Global | $1.45K |
| #23 | MLB On Fox | $1.35K |
| #24 | Raleigh News & Observer | $1.29K |
| #25 | Billboard | $1.29K |
| #26 | Tennis Channel | $1.06K |
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.