Logan Paul is a Media & Creators Instagram account with 26.9M followers from United States.
With a total economic value of $377.5K, a Value Per Fan of $14.04 and an average value per post of $94.4K, Logan Paul ranks #5006 globally by VPF among 6,591 Instagram accounts.
Data from March 2026
Average Value per Post
The real market value of each post — your baseline for brand collaborations
$94,376
Total Value
$377,504
Value Per 1K Fans
$14
Performance
Posts
4
Followers
26.9M
Impressions
12.0M
Engagement
239.8K
Eng. Rate
2.00%
Media & Creators Benchmark on Instagram
4.91%
Data from March 2026 · Published March 2026
Rankings
Global Rankings (6,591 accounts)
View Ranking →Overall
| #824 | Slovenia Football Team | $379.2K |
| #825 | Saint Louis Blues | $378.8K |
| #826 | Ludmilla | $378.5K |
| #827 | Logan Paul | $377.5K |
| #828 | Raphael Veiga | $377.1K |
| #829 | Jennifer Lopez | $376.6K |
| #830 | Athletico Paranaense | $376.6K |
Per 1K Fans
| #5003 |  Jon Jones | $14.16 |
| #5004 | Daniel Brian Pintado | $14.12 |
| #5005 | Matteo Ferrari | $14.12 |
| #5006 | Logan Paul | $14.04 |
| #5007 | British Champions Series | $14.03 |
| #5008 | Zac Stubblety-Cook | $14.03 |
| #5009 | Liudmila Samsonova | $14.02 |
Frequently asked questions
The Value Per Fan metric normalizes economic value by follower count, meaning accounts that generate more value per follower rank higher regardless of audience size.
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.