ITV Racing is a Media & Creators Instagram account with 117.1K followers from United Kingdom.
With a total economic value of $107.5K, a Value Per Fan of $917.99 and an average value per post of $3.5K, ITV Racing ranks #931 globally by VPF among 6,591 Instagram accounts.
Data from March 2026
Average Value per Post
The real market value of each post β your baseline for brand collaborations
$3,469
Total Value
$107,528
Value Per 1K Fans
$918
Performance
Posts
31
Followers
117.1K
Impressions
2.6M
Engagement
35.4K
Eng. Rate
1.35%
Media & Creators Benchmark on Instagram
4.91%
Data from March 2026 Β· Published March 2026
Rankings
Global Rankings (6,591 accounts)
View Ranking βOverall
| #1641 | MI London | $108.0K |
| #1642 | Club Brugge | $107.8K |
| #1643 | HC Ε koda PlzeΕ | $107.5K |
| #1644 | ITV Racing | $107.5K |
| #1645 | KRC Genk | $107.3K |
| #1646 | Miami Grand Prix | $107.0K |
| #1647 | New York Liberty | $106.9K |
Per 1K Fans
| #928 | Lindsey Vonn | $919.49 |
| #929 | Molde FK | $919.43 |
| #930 | SL16 FC | $919.28 |
| #931 | ITV Racing | $917.99 |
| #932 | Eintracht Frauen | $917.68 |
| #933 | Ryo Hisatsune | $917.24 |
| #934 |  Tennessee Titans | $917.21 |
Frequently asked questions
The Value Per Fan metric normalizes economic value by follower count, meaning accounts that generate more value per follower rank higher regardless of audience size.
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.