Total Value (Last 30 days)
$1.9M
Value Per 1K Fans
$429.74
Performance (Last 30 days)
Followers
4.5M
Posts
740
Impressions
230.1M
Engagement
10.8M
Eng. Rate
4.69%
Media & Creators Benchmark on Instagram
4.61%
Global Rankings (6,085 accounts)
View Ranking →Overall
| #197 | Aakash Chopra | $2.0M |
| #198 | South Africa Cricket | $2.0M |
| #199 | FIBA Basketball World Cup | $2.0M |
| #200 | ESPN Brasil | $1.9M |
| #201 | Napoli | $1.9M |
| #202 | 5-Minute Crafts | $1.9M |
| #203 | Cirque du Soleil | $1.9M |
Per 1K Fans
| #1623 | FC Juarez | $430.36 |
| #1624 | Oklahoma Sooners Men's Basketball | $430.05 |
| #1625 | UOL Esporte | $429.91 |
| #1626 | ESPN Brasil | $429.74 |
| #1627 | Binghamton Bearcats Men's Basketball | $429.07 |
| #1628 | BC Lietkabelis | $428.78 |
| #1629 | SpVgg Greuther Fürth | $428.43 |
🇧🇷 Brazil Rankings (407 accounts)
View Ranking →Overall
| #10 | SporTV | $2.4M |
| #11 | Globoesporte.com | $2.4M |
| #12 | Santos | $2.3M |
| #13 | ESPN Brasil | $1.9M |
| #14 | Vinicius Junior | $1.8M |
| #15 | Cruzeiro Esporte Clube | $1.7M |
| #16 | Luis Henrique Blanco (Lucaneta) | $1.7M |
Per 1K Fans
| #29 | São Paulo FC | $437.63 |
| #30 | Vasco da Gama | $433.32 |
| #31 | UOL Esporte | $429.91 |
| #32 | ESPN Brasil | $429.74 |
| #33 | Clube Atlético Mineiro | $425.25 |
| #34 |  Federação Paulista de Futebol | $419.32 |
| #35 | Will Forlan | $405.37 |
Media & Creators Rankings (414 accounts)
View Ranking →Overall
| #65 | MLB On Fox | $2.2M |
| #66 | FJerry | $2.1M |
| #67 |  433 NL | $2.0M |
| #68 | ESPN Brasil | $1.9M |
| #69 | 5-Minute Crafts | $1.9M |
| #70 | Cirque du Soleil | $1.9M |
| #71 |  VoetbalPrimeur | $1.9M |
Per 1K Fans
| #161 | UFC on TNT Sports | $434.99 |
| #162 | Monet McMichael | $432.96 |
| #163 | UOL Esporte | $429.91 |
| #164 | ESPN Brasil | $429.74 |
| #165 | BET Network | $419.75 |
| #166 | SPIN | $417.48 |
| #167 | TNT Sports Argentina | $414.95 |
🇧🇷 Media & Creators in Brazil (39 accounts)
View Ranking →Overall
| #3 | SportsCenter Brasil | $5.0M |
| #4 | SporTV | $2.4M |
| #5 | Globoesporte.com | $2.4M |
| #6 | ESPN Brasil | $1.9M |
| #7 | Podpah | $1.4M |
| #8 | Desimpedidos | $970.8K |
| #9 | UOL Esporte | $705.7K |
Per 1K Fans
| #4 | SportsCenter Brasil | $695.68 |
| #5 | CANAL+ Sport | $574.22 |
| #6 | UOL Esporte | $429.91 |
| #7 | ESPN Brasil | $429.74 |
| #8 | Band Sports | $385.07 |
| #9 | SporTV | $380.06 |
| #10 | Globoesporte.com | $359.90 |
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.