Duolingo is a Media & Creators Instagram account with 4.8M followers from Guatemala.
With a total economic value of $653.6K, a Value Per Fan of $135.05 and an average value per post of $15.6K, Duolingo ranks #3015 globally by VPF among 6,591 Instagram accounts.
Data from March 2026
Average Value per Post
The real market value of each post — your baseline for brand collaborations
$15,562
Total Value
$653,604
Value Per 1K Fans
$135
Performance
Posts
42
Followers
4.8M
Impressions
24.3M
Engagement
1.6M
Eng. Rate
6.73%
Media & Creators Benchmark on Instagram
4.91%
Data from March 2026 · Published March 2026
Rankings
Global Rankings (6,591 accounts)
View Ranking →Overall
| #566 | Houston Astros | $655.4K |
| #567 | Cricbuzz | $654.8K |
| #568 | Orlando Pirates | $653.8K |
| #569 | Duolingo | $653.6K |
| #570 | Fulham FC | $652.6K |
| #571 | CNN Portugal | $651.5K |
| #572 | Australia Women's Cricket Team | $650.9K |
Per 1K Fans
| #3012 | Josh Kofi Acheampong | $135.17 |
| #3013 | PGA Championship | $135.16 |
| #3014 | US Concarneau | $135.05 |
| #3015 | Duolingo | $135.05 |
| #3016 | Gabriel Iglesias | $134.92 |
| #3017 | World Skate | $134.91 |
| #3018 | Netherlands Cricket Team | $134.79 |
Frequently asked questions
The Value Per Fan metric normalizes economic value by follower count, meaning accounts that generate more value per follower rank higher regardless of audience size.
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.