BBC Sport is a Media & Creators Instagram account with 3.7M followers from United Kingdom.
With a total economic value of $2.8M, a Value Per Fan of $749.89 and an average value per post of $5.4K, BBC Sport ranks #1131 globally by VPF among 6,591 Instagram accounts.
Data from March 2026
Average Value per Post
The real market value of each post — your baseline for brand collaborations
$5,414
Total Value
$2,782,962
Value Per 1K Fans
$750
Performance
Posts
514
Followers
3.7M
Impressions
119.0M
Engagement
4.7M
Eng. Rate
3.95%
Media & Creators Benchmark on Instagram
4.91%
Data from March 2026 · Published March 2026
Rankings
Global Rankings (6,591 accounts)
View Ranking →Overall
| #161 | São Paulo FC | $2.8M |
| #162 | LeBron James | $2.8M |
| #163 | UFC Europe | $2.8M |
| #164 | BBC Sport | $2.8M |
| #165 | UFC Eurasia | $2.8M |
| #166 | Borussia Dortmund | $2.7M |
| #167 | Newcastle United Football Club | $2.7M |
Per 1K Fans
| #1128 | Ruch Chorzow | $752.03 |
| #1129 | England Cricket | $751.43 |
| #1130 | Chorale Roanne Basket | $750.35 |
| #1131 | BBC Sport | $749.89 |
| #1132 | EC IDM Warmepumpen VSV | $749.65 |
| #1133 | Bradford (Park Avenue) AFC | $747.17 |
| #1134 | MT Melsungen | $747.10 |
Frequently asked questions
The Value Per Fan metric normalizes economic value by follower count, meaning accounts that generate more value per follower rank higher regardless of audience size.
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.