BBC is a Media & Creators Instagram account with 6.6M followers from United Kingdom.
With a total economic value of $4.5M, a Value Per Fan of $684.43 and an average value per post of $5.6K, BBC ranks #1228 globally by VPF among 6,591 Instagram accounts.
Data from March 2026
Average Value per Post
The real market value of each post β your baseline for brand collaborations
$5,585
Total Value
$4,501,654
Value Per 1K Fans
$684
Performance
Posts
806
Followers
6.6M
Impressions
191.8M
Engagement
4.4M
Eng. Rate
2.29%
Media & Creators Benchmark on Instagram
4.91%
Data from March 2026 Β· Published March 2026
Rankings
Global Rankings (6,591 accounts)
View Ranking βOverall
| #94 |  CANAL+ | $4.6M |
| #95 | Red Bull Racing | $4.6M |
| #96 | Bleacher Report Walkoff (BR Walkoff on social) | $4.6M |
| #97 | BBC | $4.5M |
| #98 | New Zealand Cricket | $4.5M |
| #99 | Sport Club Corinthians Paulista | $4.3M |
| #100 | Bleacher Report Football | $4.2M |
Per 1K Fans
| #1225 | KoΕ‘arkaΕ‘ki klub Partizan | $686.36 |
| #1226 | Correcaminos | $685.56 |
| #1227 | Swedish Handball Federation | $685.18 |
| #1228 | BBC | $684.43 |
| #1229 | Patro Eisden Maasmechelen | $684.21 |
| #1230 | AGIL Volley | $683.62 |
| #1231 | Randers FC | $683.31 |
Frequently asked questions
The Value Per Fan metric normalizes economic value by follower count, meaning accounts that generate more value per follower rank higher regardless of audience size.
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.