Total Value (Last 30 days)
$41.4M
Value Per 1K Fans
$533.71
Performance (Last 30 days)
Followers
77.5M
Posts
603
Impressions
3295.1M
Engagement
277.0M
Eng. Rate
8.41%
Media & Creators Benchmark on Instagram
4.61%
Global Rankings (6,085 accounts)
View Ranking →Overall
| #6 | Fabrizio Romano | $46.1M |
| #7 | Bleacher Report | $45.9M |
| #8 | ESPN Global | $41.5M |
| #9 | 433: The Home of Football | $41.4M |
| #10 | Taylor Swift | $37.8M |
| #11 |  Mundo NFL | $36.9M |
| #12 | SportsCenter | $35.8M |
Per 1K Fans
| #1380 | Basquet Girona | $536.17 |
| #1381 | Lancashire CCC | $535.46 |
| #1382 | Preston North End FC | $534.93 |
| #1383 | 433: The Home of Football | $533.71 |
| #1384 | Cameron Heyward | $533.58 |
| #1385 | Villanova Wilcats Men's Basketball | $533.36 |
| #1386 |  Maxa Liga | $533.14 |
🇳🇱 Netherlands Rankings (85 accounts)
View Ranking →Overall
| #1 | 433: The Home of Football | $41.4M |
| #2 |  ESPN NL | $2.3M |
| #3 |  433 NL | $2.0M |
| #4 |  VoetbalPrimeur | $1.9M |
| #5 | Ajax | $1.7M |
| #6 | Feyenoord | $821.0K |
| #7 | Netherlands Football Team | $655.0K |
Per 1K Fans
| #13 | Sparta Rotterdam | $664.21 |
| #14 | Willem II | $606.45 |
| #15 | Feyenoord | $579.28 |
| #16 | 433: The Home of Football | $533.71 |
| #17 | AZ Alkmaar | $475.60 |
| #18 | NAC Breda | $472.13 |
| #19 | Netherlands Men's Volleyball Team | $455.16 |
Media & Creators Rankings (414 accounts)
View Ranking →Overall
| #3 | Fabrizio Romano | $46.1M |
| #4 | Bleacher Report | $45.9M |
| #5 | ESPN Global | $41.5M |
| #6 | 433: The Home of Football | $41.4M |
| #7 | Mundo NFL | $36.9M |
| #8 | SportsCenter | $35.8M |
| #9 | Complex | $26.8M |
Per 1K Fans
| #142 |  Racing Post | $551.30 |
| #143 | ESPN Deportes | $545.34 |
| #144 | Corriere dello Sport | $544.05 |
| #145 | 433: The Home of Football | $533.71 |
| #146 | Sony Pictures | $530.36 |
| #147 | Rolling Stone | $528.50 |
| #148 | Fore Play Golf | $524.77 |
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.