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Most valuable Entertainment in Social Media in Brazil

Discover the most valuable Entertainment accounts in Brazil, ranked by economic value using Paid Media Equivalence (PME). This ranking covers 60 accounts on Instagram and TikTok from Brazil, measuring who generates the most earned media value.

#AccountOverallFebruary 2026
51Big Magro

Big Magro🇧🇷

@bigmagro97

$184
52Gloria Grove

Gloria Grove🇧🇷

@gloriagroove

$166
53Xuxa

Xuxa🇧🇷

@xuxameneghel

$165
54Thaila Ayala

Thaila Ayala🇧🇷

@thalitaaylaa

$148
55Celso Portiolli

Celso Portiolli🇧🇷

@portiolli

$133
56Rafinha Bastos

Rafinha Bastos🇧🇷

@rafinhabastos

$133
57Marcos Mion

Marcos Mion🇧🇷

@marcosmion

$88
58MC Guime

MC Guime🇧🇷

@mcguimeoficial

$86
59Juju Ferrari

Juju Ferrari🇧🇷

@jujuferrariof

$79
60Batalha da Aldeia

Batalha da Aldeia🇧🇷

@batalhadaaldeiabda

$17

Data from February 2026 · Published March 2026