Taylor Swift is a Entertainment TikTok account with 33.6M followers from United States.
With a total economic value of $450.8K, a Value Per Fan of $13.41 and an average value per post of $225.4K, Taylor Swift ranks #1664 globally by VPF among 2,483 TikTok accounts.
Data from March 2026
Average Value per Post
The real market value of each post β your baseline for brand collaborations
$225,390
Total Value
$450,781
Value Per 1K Fans
$13
Performance
Posts
2
Followers
33.6M
Impressions
17.4M
Engagement
2.2M
Eng. Rate
12.92%
Entertainment Benchmark on TikTok
9.41%
Data from March 2026 Β· Published March 2026
Rankings
Global Rankings (2,483 accounts)
View Ranking βOverall
| #138 | England Football Team | $453.7K |
| #139 | NFL on Fox | $453.4K |
| #140 | Jomboy | $452.8K |
| #141 | Taylor Swift | $450.8K |
| #142 | Olympique de Marseille | $449.9K |
| #143 | Brooklyn Nets | $442.4K |
| #144 | Bayer Leverkusen | $440.7K |
Per 1K Fans
| #1661 | LinkΓΆping HC | $13.48 |
| #1662 | Eddie Hall | $13.46 |
| #1663 | Racing Club de Avellaneda | $13.44 |
| #1664 | Taylor Swift | $13.41 |
| #1665 | Hamilton Park Racecourse | $13.32 |
| #1666 | Katie Cox | $13.25 |
| #1667 | Ahmed Rakaba | $13.22 |
Frequently asked questions
The Value Per Fan metric normalizes economic value by follower count, meaning accounts that generate more value per follower rank higher regardless of audience size.
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.