Sunderland is a Sports Teams TikTok account with 1.8M followers from United Kingdom.
With a total economic value of $232.6K, a Value Per Fan of $126.03 and an average value per post of $6.6K, Sunderland ranks #669 globally by VPF among 2,483 TikTok accounts.
Data from March 2026
Average Value per Post
The real market value of each post — your baseline for brand collaborations
$6,645
Total Value
$232,573
Value Per 1K Fans
$126
Performance
Posts
35
Followers
1.8M
Impressions
10.4M
Engagement
1.2M
Eng. Rate
11.08%
Sports Teams Benchmark on TikTok
8.00%
Data from March 2026 · Published March 2026
Rankings
Global Rankings (2,483 accounts)
View Ranking →Overall
| #226 | Sevilla | $234.6K |
| #227 | UFC Espanol | $234.0K |
| #228 | International Cricket Council (ICC) | $233.4K |
| #229 | Sunderland | $232.6K |
| #230 | Real Betis | $231.9K |
| #231 | Chicago Cubs | $230.4K |
| #232 | Sidemen | $228.9K |
Per 1K Fans
| #666 | Drogheda United FC | $127.53 |
| #667 | Karachi Kings | $127.53 |
| #668 | Fribourg-Gotteron | $126.84 |
| #669 | Sunderland | $126.03 |
| #670 | Chicago White Sox | $125.09 |
| #671 |  Snack Media | $124.93 |
| #672 | Pontault-Combault Handball | $124.90 |
Frequently asked questions
The Value Per Fan metric normalizes economic value by follower count, meaning accounts that generate more value per follower rank higher regardless of audience size.
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.