Australia Rugby is a Sports Teams TikTok account with 360.3K followers from Australia.
With a total economic value of $176.3K, a Value Per Fan of $489.21 and an average value per post of $5.5K, Australia Rugby ranks #196 globally by VPF among 2,483 TikTok accounts.
Data from March 2026
Average Value per Post
The real market value of each post — your baseline for brand collaborations
$5,508
Total Value
$176,259
Value Per 1K Fans
$489
Performance
Posts
32
Followers
360.3K
Impressions
4.0M
Engagement
217.2K
Eng. Rate
5.49%
Sports Teams Benchmark on TikTok
8.00%
Data from March 2026 · Published March 2026
Rankings
Global Rankings (2,483 accounts)
View Ranking →Overall
| #281 |  MLB Europe | $177.4K |
| #282 | Como | $176.7K |
| #283 |  Canal+ Sport Polska | $176.4K |
| #284 | Australia Rugby | $176.3K |
| #285 | Sport TV | $175.8K |
| #286 | NFL on Prime Video | $175.6K |
| #287 | NASCAR | $175.2K |
Per 1K Fans
| #193 |  Betclic 1 Liga | $493.17 |
| #194 | FC Schalke 04 | $491.53 |
| #195 | MLB Europe | $490.06 |
| #196 | Australia Rugby | $489.21 |
| #197 | Los Angeles Kings | $483.29 |
| #198 | Bradford (Park Avenue) AFC | $474.89 |
| #199 | World Rugby Sevens | $473.84 |
Frequently asked questions
The Value Per Fan metric normalizes economic value by follower count, meaning accounts that generate more value per follower rank higher regardless of audience size.
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.