Total Value (Last 30 days)
$1.9M
Value Per 1K Fans
$144.44
Performance (Last 30 days)
Followers
13.3M
Posts
235
Impressions
251.4M
Engagement
6.7M
Eng. Rate
2.67%
Sports Organizations Benchmark on TikTok
6.32%
Global Rankings (2,271 accounts)
View Ranking →Overall
| #39 | F1 | $2.0M |
| #40 | Jake Paul | $2.0M |
| #41 | SPORTbible | $2.0M |
| #42 | One Championship | $1.9M |
| #43 | Amazon Prime Video UK | $1.9M |
| #44 | CBS Sports | $1.8M |
| #45 | Charli D'Amelio | $1.8M |
Per 1K Fans
| #501 | Sexyy Red | $145.67 |
| #502 | National Rugby League | $145.50 |
| #503 | Lokomotiv Plovdiv | $145.19 |
| #504 | One Championship | $144.44 |
| #505 | Birmingham City FC | $143.84 |
| #506 | EHC Red Bull Munchen | $143.56 |
| #507 | Peterborough Sports | $143.19 |
Sports Organizations Rankings (272 accounts)
View Ranking →Overall
| #7 | Ligue 1 | $2.9M |
| #8 | La Liga | $2.2M |
| #9 | F1 | $2.0M |
| #10 | One Championship | $1.9M |
| #11 |  International Skating Union | $1.7M |
| #12 | NHL | $1.6M |
| #13 | FIFA World Cup | $1.5M |
Per 1K Fans
| #75 | World Rugby Sevens | $150.81 |
| #76 | F1 | $146.96 |
| #77 | National Rugby League | $145.50 |
| #78 | One Championship | $144.44 |
| #79 | WTA | $142.64 |
| #80 | WWE | $140.65 |
| #81 | Union Cycliste Internationale (UCI) | $140.13 |
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.