Total Value (Last 30 days)
$7.0M
Value Per 1K Fans
$460.58
Performance (Last 30 days)
Followers
15.3M
Posts
682
Impressions
408.1M
Engagement
22.1M
Eng. Rate
5.42%
Sports Organizations Benchmark on TikTok
6.32%
Global Rankings (2,271 accounts)
View Ranking →Overall
| #8 |  Seattle Seahawks | $8.9M |
| #9 | TNT Sports | $8.4M |
| #10 | Team USA | $8.4M |
| #11 | International Olympic Committee (IOC) | $7.0M |
| #12 | NBA | $6.5M |
| #13 | CNN | $6.3M |
| #14 | Premier League | $5.7M |
Per 1K Fans
| #143 | Ottawa Senators | $465.42 |
| #144 | Welsh Rugby | $462.55 |
| #145 | Nathalie Bjorn | $462.49 |
| #146 | International Olympic Committee (IOC) | $460.58 |
| #147 | TSG Hoffenheim | $456.99 |
| #148 | Basketball Bundesliga | $455.22 |
| #149 | Western Sydney Wanderers FC | $454.65 |
🌍 Global Rankings (183 accounts)
View Ranking →Overall
| #1 | NBC Sports | $9.8M |
| #2 | International Olympic Committee (IOC) | $7.0M |
| #3 | UEFA Champions League | $3.6M |
| #4 | Amazon Prime Video | $2.8M |
| #5 | Amazon Prime Video UK | $1.9M |
| #6 |  International Skating Union | $1.7M |
| #7 | espnW | $1.5M |
Per 1K Fans
| #23 | Sports Illustrated | $523.06 |
| #24 | Viaplay Fotball | $520.32 |
| #25 | Formula E | $501.66 |
| #26 | International Olympic Committee (IOC) | $460.58 |
| #27 | Professional Squash Association | $377.06 |
| #28 | Amazon Prime Video UK | $355.10 |
| #29 | Sony Pictures | $338.85 |
Sports Organizations Rankings (272 accounts)
View Ranking →Overall
| #1 |  NFL | $36.2M |
| #2 | International Olympic Committee (IOC) | $7.0M |
| #3 | NBA | $6.5M |
| #4 | Premier League | $5.7M |
| #5 | WWE | $4.9M |
| #6 | UEFA Champions League | $3.6M |
| #7 | Ligue 1 | $2.9M |
Per 1K Fans
| #21 | League of Ireland | $508.58 |
| #22 | Formula E | $501.66 |
| #23 | NHL | $497.61 |
| #24 | International Olympic Committee (IOC) | $460.58 |
| #25 | Basketball Bundesliga | $455.22 |
| #26 | Germany Men's Volleyball Team | $437.20 |
| #27 |  MLB Korea | $417.92 |
🌍 Sports Organizations in Global (99 accounts)
View Ranking →Overall
| #1 | International Olympic Committee (IOC) | $7.0M |
| #2 | UEFA Champions League | $3.6M |
| #3 | International Skating Union | $1.7M |
| #4 | FIFA World Cup | $1.5M |
| #5 | Six Nations Rugby | $1.2M |
| #6 | International Biathlon Union (IBU) | $1.1M |
| #7 | Olympic Milano Cortina 2026 | $903.1K |
Per 1K Fans
| #10 |  Turkish Süper Lig | $655.79 |
| #11 |  MLB Europe | $642.34 |
| #12 | Formula E | $501.66 |
| #13 | International Olympic Committee (IOC) | $460.58 |
| #14 | Professional Squash Association | $377.06 |
| #15 | International Floorball Federation | $326.68 |
| #16 | World Snooker Tour | $316.13 |
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.