North Queensland Cowboys is a Sports Teams TikTok account with 199.4K followers from Australia.
With a total economic value of $1.3M, a Value Per Fan of $6.34K and an average value per post of $34.2K, North Queensland Cowboys ranks #3 globally by VPF among 2,483 TikTok accounts.
Data from March 2026
Average Value per Post
The real market value of each post — your baseline for brand collaborations
$34,168
Total Value
$1,264,216
Value Per 1K Fans
$6,340
Performance
Posts
37
Followers
199.4K
Impressions
21.3M
Engagement
2.2M
Eng. Rate
10.31%
Sports Teams Benchmark on TikTok
8.00%
Data from March 2026 · Published March 2026
Rankings
Global Rankings (2,483 accounts)
View Ranking →Overall
| #67 | Cirque du Soleil | $1.3M |
| #68 | talkSPORT | $1.3M |
| #69 | Manchester United Football Club | $1.3M |
| #70 | North Queensland Cowboys | $1.3M |
| #71 | BET Network | $1.2M |
| #72 | Sky Sports | $1.2M |
| #73 | Dwayne Johnson | $1.1M |
Per 1K Fans
| #1 | Fayetteville Observer | $16.7K |
| #2 |  SB Nation | $15.6K |
| #3 | North Queensland Cowboys | $6.34K |
| #4 | Team Japan | $6.31K |
| #5 |  VoetbalPrimeur | $5.33K |
| #6 | Mansfield Town | $4.70K |
| #7 | The International Federation of Sport Climbing | $3.89K |
Frequently asked questions
The Value Per Fan metric normalizes economic value by follower count, meaning accounts that generate more value per follower rank higher regardless of audience size.
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.