Total Value (Last 30 days)
$6.5M
Value Per 1K Fans
$253.26
Performance (Last 30 days)
Followers
25.8M
Posts
1,360
Impressions
393.2M
Engagement
30.1M
Eng. Rate
7.65%
Sports Organizations Benchmark on TikTok
6.32%
Global Rankings (2,271 accounts)
View Ranking →Overall
| #9 | TNT Sports | $8.4M |
| #10 | Team USA | $8.4M |
| #11 | International Olympic Committee (IOC) | $7.0M |
| #12 | NBA | $6.5M |
| #13 | CNN | $6.3M |
| #14 | Premier League | $5.7M |
| #15 | Big Brother Brasil | $5.0M |
Per 1K Fans
| #284 | Harlequins Women | $263.58 |
| #285 | Famalicão | $257.44 |
| #286 | FC Inter Turku | $254.64 |
| #287 | NBA | $253.26 |
| #288 | Stade Français | $253.13 |
| #289 |  Calcio Padova | $253.06 |
| #290 | Jagiellonia Białystok | $252.73 |
🇺🇸 United States Rankings (417 accounts)
View Ranking →Overall
| #6 |  Seattle Seahawks | $8.9M |
| #7 | TNT Sports | $8.4M |
| #8 | Team USA | $8.4M |
| #9 | NBA | $6.5M |
| #10 | CNN | $6.3M |
| #11 | WWE | $4.9M |
| #12 | Yahoo Sports | $4.7M |
Per 1K Fans
| #55 |  Utah Mammoth | $275.02 |
| #56 | Maryland Terrapins Women's Basketball | $268.03 |
| #57 | Calgary Flames | $264.42 |
| #58 | NBA | $253.26 |
| #59 | Minnesota Timberwolves | $251.40 |
| #60 | Aimee Song | $250.02 |
| #61 | Phoenix Suns | $248.94 |
Sports Organizations Rankings (272 accounts)
View Ranking →Overall
| #1 |  NFL | $36.2M |
| #2 | International Olympic Committee (IOC) | $7.0M |
| #3 | NBA | $6.5M |
| #4 | Premier League | $5.7M |
| #5 | WWE | $4.9M |
| #6 | UEFA Champions League | $3.6M |
| #7 | Ligue 1 | $2.9M |
Per 1K Fans
| #44 | Olympic Games LA 2028 | $283.19 |
| #45 | Czech Basketball Federation | $281.62 |
| #46 | Scottish Women's Premier League | $277.17 |
| #47 | NBA | $253.26 |
| #48 | MLS | $238.48 |
| #49 | Premier League | $230.14 |
| #50 | Australian Football League | $229.32 |
🇺🇸 Sports Organizations in United States (23 accounts)
View Ranking →Overall
| #1 | NFL | $36.2M |
| #2 | NBA | $6.5M |
| #3 | WWE | $4.9M |
| #4 | F1 | $2.0M |
| #5 | NHL | $1.6M |
| #6 | MLS | $1.4M |
| #7 | MLB | $980.4K |
Per 1K Fans
| #1 | NFL | $1.77K |
| #2 | NHL | $497.61 |
| #3 | NASCAR | $283.20 |
| #4 | NBA | $253.26 |
| #5 | MLS | $238.48 |
| #6 | NBA G League | $221.43 |
| #7 | Street League Series | $191.57 |
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.