MLS is a Sports Organizations TikTok account with 5.7M followers from United States.
With a total economic value of $1.0M, a Value Per Fan of $179.85 and an average value per post of $4.4K, MLS ranks #512 globally by VPF among 2,483 TikTok accounts.
Data from March 2026
Average Value per Post
The real market value of each post β your baseline for brand collaborations
$4,358
Total Value
$1,032,789
Value Per 1K Fans
$180
Performance
Posts
237
Followers
5.7M
Impressions
39.8M
Engagement
2.2M
Eng. Rate
5.43%
Sports Organizations Benchmark on TikTok
5.99%
Data from March 2026 Β· Published March 2026
Rankings
Global Rankings (2,483 accounts)
View Ranking βOverall
| #76 | Team RRQ | $1.1M |
| #77 | Amazon Prime Video Sport | $1.1M |
| #78 | Paris Saint-Germain | $1.0M |
| #79 | MLS | $1.0M |
| #80 | TVI | $965.0K |
| #81 | Onefootball | $962.5K |
| #82 | Serie A | $954.4K |
Per 1K Fans
| #509 | Rae Sremmurd | $181.57 |
| #510 | SJK SeinΓ€joki | $180.44 |
| #511 | Moto GP | $179.99 |
| #512 | MLS | $179.85 |
| #513 | Manchester City Women | $179.78 |
| #514 | Boston Celtics | $179.60 |
| #515 | Brisbane Lions | $178.58 |
Frequently asked questions
The Value Per Fan metric normalizes economic value by follower count, meaning accounts that generate more value per follower rank higher regardless of audience size.
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.