MLB is a Sports Organizations TikTok account with 9.1M followers from United States.
With a total economic value of $6.4M, a Value Per Fan of $703.45 and an average value per post of $11.5K, MLB ranks #117 globally by VPF among 2,483 TikTok accounts.
Data from March 2026
Average Value per Post
The real market value of each post — your baseline for brand collaborations
$11,521
Total Value
$6,382,742
Value Per 1K Fans
$703
Performance
Posts
554
Followers
9.1M
Impressions
215.7M
Engagement
18.9M
Eng. Rate
8.77%
Sports Organizations Benchmark on TikTok
5.99%
Data from March 2026 · Published March 2026
Rankings
Global Rankings (2,483 accounts)
View Ranking →Overall
| #10 | Complex | $8.0M |
| #11 | WWE | $7.5M |
| #12 | ESPN Argentina | $6.9M |
| #13 | MLB | $6.4M |
| #14 | ESPN FC | $5.9M |
| #15 |  LADBible | $5.7M |
| #16 | UEFA Champions League | $5.4M |
Per 1K Fans
| #114 | Harlequins | $723.89 |
| #115 | Amazon Prime Video UK | $713.30 |
| #116 | FC Groningen | $710.94 |
| #117 | MLB | $703.45 |
| #118 |  Pitching Ninja | $703.36 |
| #119 | Basketball Bundesliga | $697.23 |
| #120 | Dazn Italy | $695.21 |
Frequently asked questions
The Value Per Fan metric normalizes economic value by follower count, meaning accounts that generate more value per follower rank higher regardless of audience size.
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.