Marcelo is a Athletes TikTok account with 15.0M followers from Brazil.
With a total economic value of $258, a Value Per Fan of $0.02 and an average value per post of $258, Marcelo ranks #2476 globally by VPF among 2,483 TikTok accounts.
Data from March 2026
Average Value per Post
The real market value of each post — your baseline for brand collaborations
$258
Total Value
$258
Value Per 1K Fans
$0
Performance
Posts
1
Followers
15.0M
Impressions
30.1K
Engagement
4.9K
Eng. Rate
16.14%
Athletes Benchmark on TikTok
9.35%
Data from March 2026 · Published March 2026
Rankings
Global Rankings (2,483 accounts)
View Ranking →Overall
| #2135 | Kent Cricket CCC | $263 |
| #2136 | Frydek-Mistek | $262 |
| #2137 | Dundee United Football Club Women | $258 |
| #2138 | Marcelo | $258 |
| #2139 | Fernanda Lima | $257 |
| #2140 | Hafizh Syahrin | $254 |
| #2141 | Khaleej FC | $254 |
Per 1K Fans
| #2473 | Sergio Ramos | $0.02 |
| #2474 | Felipe Neto | $0.02 |
| #2475 |  Lia Lewis Gribius | $0.02 |
| #2476 | Marcelo | $0.02 |
| #2477 |  Marcos Mion | $0.02 |
| #2478 | Paulo André | $0.02 |
| #2479 |  Falcão 12 | $0.02 |
Frequently asked questions
The Value Per Fan metric normalizes economic value by follower count, meaning accounts that generate more value per follower rank higher regardless of audience size.
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.