Total Value (Last 30 days)
$1.6M
Value Per 1K Fans
$49.93
Performance (Last 30 days)
Followers
32.1M
Posts
90
Impressions
161.5M
Engagement
18.0M
Eng. Rate
11.12%
Sports Teams Benchmark on TikTok
8.35%
Global Rankings (2,271 accounts)
View Ranking →Overall
| #49 | FC Bayern München | $1.7M |
| #50 |  International Skating Union | $1.7M |
| #51 | NHL | $1.6M |
| #52 | Manchester United Football Club | $1.6M |
| #53 | BBC | $1.6M |
| #54 | Real Madrid | $1.5M |
| #55 | espnW | $1.5M |
Per 1K Fans
| #1003 | Detroit Red Wings | $50.09 |
| #1004 | San Francisco Giants | $50.05 |
| #1005 | Cincinnati Reds | $49.97 |
| #1006 | Manchester United Football Club | $49.93 |
| #1007 | PSV | $49.90 |
| #1008 | Chelsea Women | $49.87 |
| #1009 | Pubity | $49.66 |
🇬🇧 United Kingdom Rankings (357 accounts)
View Ranking →Overall
| #4 | BBC Sport | $2.8M |
| #5 | Manchester City Football Club | $2.1M |
| #6 | SPORTbible | $2.0M |
| #7 | Manchester United Football Club | $1.6M |
| #8 | BBC | $1.6M |
| #9 | Liverpool Football Club | $1.5M |
| #10 | Sky Sports | $1.3M |
Per 1K Fans
| #191 | Chippenham Town | $51.25 |
| #192 | St Johnstone | $50.90 |
| #193 | Forest Green Rovers | $50.23 |
| #194 | Manchester United Football Club | $49.93 |
| #195 | Chelsea Women | $49.87 |
| #196 | Aberdeen | $49.11 |
| #197 | Essex CCC | $48.72 |
Sports Teams Rankings (1,383 accounts)
View Ranking →Overall
| #5 | Paris Saint-Germain | $1.8M |
| #6 | Team Japan | $1.8M |
| #7 | FC Bayern München | $1.7M |
| #8 | Manchester United Football Club | $1.6M |
| #9 | Real Madrid | $1.5M |
| #10 | Liverpool Football Club | $1.5M |
| #11 | Juventus | $1.1M |
Per 1K Fans
| #678 | Detroit Red Wings | $50.09 |
| #679 | San Francisco Giants | $50.05 |
| #680 | Cincinnati Reds | $49.97 |
| #681 | Manchester United Football Club | $49.93 |
| #682 | PSV | $49.90 |
| #683 | Chelsea Women | $49.87 |
| #684 |  Philadelphia Eagles | $49.47 |
🇬🇧 Sports Teams in United Kingdom (216 accounts)
View Ranking →Overall
| #1 | Manchester City Football Club | $2.1M |
| #2 | Manchester United Football Club | $1.6M |
| #3 | Liverpool Football Club | $1.5M |
| #4 | West Ham United Football Club | $1.1M |
| #5 | Arsenal Football Club | $620.6K |
| #6 | England Rugby | $551.7K |
| #7 | Chelsea Football Club | $537.9K |
Per 1K Fans
| #137 | Chippenham Town | $51.25 |
| #138 | St Johnstone | $50.90 |
| #139 | Forest Green Rovers | $50.23 |
| #140 | Manchester United Football Club | $49.93 |
| #141 | Chelsea Women | $49.87 |
| #142 | Aberdeen | $49.11 |
| #143 | Essex CCC | $48.72 |
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.