Dallas Cowboys is a Sports Teams TikTok account with 2.9M followers from United States.
With a total economic value of $108.6K, a Value Per Fan of $37.76 and an average value per post of $2.9K, Dallas Cowboys ranks #1244 globally by VPF among 2,483 TikTok accounts.
Data from March 2026
Average Value per Post
The real market value of each post — your baseline for brand collaborations
$2,935
Total Value
$108,608
Value Per 1K Fans
$38
Performance
Posts
37
Followers
2.9M
Impressions
2.7M
Engagement
329.2K
Eng. Rate
12.35%
Sports Teams Benchmark on TikTok
8.00%
Data from March 2026 · Published March 2026
Rankings
Global Rankings (2,483 accounts)
View Ranking →Overall
| #369 | Zenit St Petersburg | $111.7K |
| #370 | Olympic Milano Cortina 2026 | $109.0K |
| #371 | World Curling Federation | $109.0K |
| #372 |  Dallas Cowboys | $108.6K |
| #373 | Atlanta Braves | $108.4K |
| #374 | Manchester City Women | $108.4K |
| #375 | FIFA Club Football | $107.8K |
Per 1K Fans
| #1241 | Torino FC | $37.98 |
| #1242 | Grêmio | $37.90 |
| #1243 | Revista Placar | $37.78 |
| #1244 | Dallas Cowboys | $37.76 |
| #1245 | NBA Brasil | $37.64 |
| #1246 | BC Neptunas | $37.46 |
| #1247 | Michael Grzesiek (Shroud) | $37.42 |
Frequently asked questions
The Value Per Fan metric normalizes economic value by follower count, meaning accounts that generate more value per follower rank higher regardless of audience size.
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.