Lonzo Ball is a Athletes Instagram account with 17.7M followers from United States.
With a total economic value of $89.4K, a Value Per Fan of $5.05 and an average value per post of $17.9K, Lonzo Ball ranks #5769 globally by VPF among 6,591 Instagram accounts.
Data from March 2026
Average Value per Post
The real market value of each post — your baseline for brand collaborations
$17,872
Total Value
$89,358
Value Per 1K Fans
$5
Performance
Posts
5
Followers
17.7M
Impressions
2.6M
Engagement
116.8K
Eng. Rate
4.51%
Athletes Benchmark on Instagram
6.06%
Data from March 2026 · Published March 2026
Rankings
Global Rankings (6,591 accounts)
View Ranking →Overall
| #1784 | Antonio Rudiger | $89.6K |
| #1785 | Houston Dynamo | $89.5K |
| #1786 | Dewa United | $89.4K |
| #1787 | Lonzo Ball | $89.4K |
| #1788 | Zimbabwe Cricket | $89.3K |
| #1789 | Houston Dash | $89.3K |
| #1790 | Kobbie Mainoo | $89.0K |
Per 1K Fans
| #5766 |  Luciano Neves | $5.06 |
| #5767 | Chloe Kim | $5.06 |
| #5768 | Ayelen Acuna | $5.06 |
| #5769 | Lonzo Ball | $5.05 |
| #5770 | Glenn Maxwell | $5.05 |
| #5771 | Dubai Tennis Championship | $5.05 |
| #5772 | Jose Fernando Ferreira santana | $5.05 |
Frequently asked questions
The Value Per Fan metric normalizes economic value by follower count, meaning accounts that generate more value per follower rank higher regardless of audience size.
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.