Zé Roberto is a Athletes Instagram account with 3.2M followers from Brazil.
With a total economic value of $39.7K, a Value Per Fan of $12.47 and an average value per post of $1.8K, Zé Roberto ranks #5109 globally by VPF among 6,591 Instagram accounts.
Data from March 2026
Average Value per Post
The real market value of each post — your baseline for brand collaborations
$1,803
Total Value
$39,674
Value Per 1K Fans
$12
Performance
Posts
22
Followers
3.2M
Impressions
4.5M
Engagement
193.1K
Eng. Rate
4.31%
Athletes Benchmark on Instagram
6.06%
Data from March 2026 · Published March 2026
Rankings
Global Rankings (6,591 accounts)
View Ranking →Overall
| #2539 | L-GANTE KELOKE | $39.8K |
| #2540 | Kyle Larson | $39.7K |
| #2541 | Rosenborg BK | $39.7K |
| #2542 | Zé Roberto | $39.7K |
| #2543 | Lomza Industria Kielce | $39.6K |
| #2544 | Saint Joseph's Hawks Men's Basketball | $39.6K |
| #2545 | Katie McCabe | $39.6K |
Per 1K Fans
| #5106 | Vincent Velasquez | $12.52 |
| #5107 | Denzel Dumfries | $12.49 |
| #5108 | Cassandre Beaugrand | $12.47 |
| #5109 | Zé Roberto | $12.47 |
| #5110 | Cristian Javier | $12.44 |
| #5111 | Anthony Gordon | $12.42 |
| #5112 | Mariana Taborda | $12.41 |
Frequently asked questions
The Value Per Fan metric normalizes economic value by follower count, meaning accounts that generate more value per follower rank higher regardless of audience size.
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.