Zayn Malik is a Entertainment Instagram account with 52.9M followers from United Kingdom.
With a total economic value of $212.4K, a Value Per Fan of $4.02 and an average value per post of $106.2K, Zayn Malik ranks #5938 globally by VPF among 6,591 Instagram accounts.
Data from March 2026
Average Value per Post
The real market value of each post — your baseline for brand collaborations
$106,216
Total Value
$212,433
Value Per 1K Fans
$4
Performance
Posts
2
Followers
52.9M
Impressions
13.0M
Engagement
2.2M
Eng. Rate
16.85%
Entertainment Benchmark on Instagram
5.20%
Data from March 2026 · Published March 2026
Rankings
Global Rankings (6,591 accounts)
View Ranking →Overall
| #1152 | AS Saint-Etienne | $214.0K |
| #1153 | SZA | $212.8K |
| #1154 | Desi Perkins | $212.7K |
| #1155 | Zayn Malik | $212.4K |
| #1156 | VfL Wolfsburg | $212.2K |
| #1157 | Micah Richards | $212.0K |
| #1158 | Charlie Puth | $211.9K |
Per 1K Fans
| #5935 | Jordan Hicks | $4.02 |
| #5936 | Damian Emiliano Martinez | $4.02 |
| #5937 | Hayley Matthews | $4.02 |
| #5938 | Zayn Malik | $4.02 |
| #5939 |  Paul Robinson | $4.00 |
| #5940 | Delle Ali | $4.00 |
| #5941 | Raúl Asencio | $4.00 |
Frequently asked questions
The Value Per Fan metric normalizes economic value by follower count, meaning accounts that generate more value per follower rank higher regardless of audience size.
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.