Willian Borges is a Athletes Instagram account with 11.1M followers from Brazil.
With a total economic value of $17.0K, a Value Per Fan of $1.53 and an average value per post of $8.5K, Willian Borges ranks #6293 globally by VPF among 6,591 Instagram accounts.
Data from March 2026
Average Value per Post
The real market value of each post — your baseline for brand collaborations
$8,513
Total Value
$17,026
Value Per 1K Fans
$2
Performance
Posts
2
Followers
11.1M
Impressions
2.2M
Engagement
148.3K
Eng. Rate
6.89%
Athletes Benchmark on Instagram
6.06%
Data from March 2026 · Published March 2026
Rankings
Global Rankings (6,591 accounts)
View Ranking →Overall
| #3407 | Mujeeb Ur Rahman | $17.1K |
| #3408 | HC Dynamo Moscow | $17.1K |
| #3409 |  RRQ Talia | $17.0K |
| #3410 | Willian Borges | $17.0K |
| #3411 | Abdul Samad | $17.0K |
| #3412 |  FC Fredericia | $17.0K |
| #3413 | New York Marathon | $16.9K |
Per 1K Fans
| #6290 | Roger Federer | $1.54 |
| #6291 | Paolo Guerrero | $1.53 |
| #6292 | Parineeti Chopra | $1.53 |
| #6293 | Willian Borges | $1.53 |
| #6294 | Ryusei Yamanaka | $1.53 |
| #6295 | Aditi Ashok | $1.53 |
| #6296 |  Lungi Ngidi | $1.53 |
Frequently asked questions
The Value Per Fan metric normalizes economic value by follower count, meaning accounts that generate more value per follower rank higher regardless of audience size.
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.