Welsh Rugby is a Sports Teams Instagram account with 477.4K followers from United Kingdom.
With a total economic value of $1.2M, a Value Per Fan of $2.54K and an average value per post of $5.0K, Welsh Rugby ranks #224 globally by VPF among 6,591 Instagram accounts.
Data from March 2026
Average Value per Post
The real market value of each post — your baseline for brand collaborations
$5,017
Total Value
$1,214,077
Value Per 1K Fans
$2,543
Performance
Posts
242
Followers
477.4K
Impressions
32.4M
Engagement
1.2M
Eng. Rate
3.64%
Sports Teams Benchmark on Instagram
4.93%
Data from March 2026 · Published March 2026
Rankings
Global Rankings (6,591 accounts)
View Ranking →Overall
| #323 | Amazon Prime Video UK | $1.2M |
| #324 | Oktagon MMA | $1.2M |
| #325 | Esporte Clube Bahia | $1.2M |
| #326 | Welsh Rugby | $1.2M |
| #327 | Napoli | $1.2M |
| #328 |  New England Patriots | $1.2M |
| #329 | Australian Grand Prix | $1.2M |
Per 1K Fans
| #221 | South Africa Women's Cricket Team | $2.57K |
| #222 | London Broncos | $2.56K |
| #223 | Billère Handball Pau Pyrénées | $2.54K |
| #224 | Welsh Rugby | $2.54K |
| #225 |  SC Telstar | $2.54K |
| #226 | Rugby Pro D2 | $2.53K |
| #227 | Nykøbing FC | $2.52K |
Frequently asked questions
The Value Per Fan metric normalizes economic value by follower count, meaning accounts that generate more value per follower rank higher regardless of audience size.
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.