Total Value (Last 30 days)
$422.7K
Value Per 1K Fans
$352.86
Performance (Last 30 days)
Followers
1.2M
Posts
207
Impressions
23.9M
Engagement
771.5K
Eng. Rate
3.23%
Sports Teams Benchmark on Instagram
4.83%
Global Rankings (6,085 accounts)
View Ranking →Overall
| #684 |  Essendon Football Club | $424.7K |
| #685 | Duke Blue Devils Men's Basketball | $424.1K |
| #686 | Anthony Edwards | $424.0K |
| #687 | Watford | $422.7K |
| #688 | Sofia Vergara | $422.2K |
| #689 |  Atlanta Falcons | $421.8K |
| #690 | Shaun White | $421.7K |
Per 1K Fans
| #1840 | PSV | $354.46 |
| #1841 | Motherwell Football Club Women | $354.43 |
| #1842 | Kansas State Wildcats Men's Basketball | $353.47 |
| #1843 | Watford | $352.86 |
| #1844 | Diatec Trentino | $352.58 |
| #1845 | Piast Gliwice | $351.70 |
| #1846 | Deportivo La Coruna | $351.69 |
🇬🇧 United Kingdom Rankings (743 accounts)
View Ranking →Overall
| #86 | Cruz Beckham | $452.6K |
| #87 | England Football Team | $445.9K |
| #88 | DR Sports | $425.6K |
| #89 | Watford | $422.7K |
| #90 | Wisden Cricket | $421.5K |
| #91 | Leeds United FC | $414.6K |
| #92 | Rising Ballers | $405.6K |
Per 1K Fans
| #296 | Scarborough Athletic | $360.57 |
| #297 | Wolverhampton Wanderers | $356.49 |
| #298 | Motherwell Football Club Women | $354.43 |
| #299 | Watford | $352.86 |
| #300 | Aston Villa Football Club | $345.67 |
| #301 | Haydock Park Racecourse | $344.72 |
| #302 | Brighton and Hove Albion Football Club | $342.66 |
Sports Teams Rankings (2,642 accounts)
View Ranking →Overall
| #278 | Legacy Motor Club | $427.0K |
| #279 | Essendon Football Club | $424.7K |
| #280 | Duke Blue Devils Men's Basketball | $424.1K |
| #281 | Watford | $422.7K |
| #282 | Atlanta Falcons | $421.8K |
| #283 | Real Sociedad | $421.7K |
| #284 | Carlton Football Club | $418.4K |
Per 1K Fans
| #1319 | PSV | $354.46 |
| #1320 | Motherwell Football Club Women | $354.43 |
| #1321 | Kansas State Wildcats Men's Basketball | $353.47 |
| #1322 | Watford | $352.86 |
| #1323 | Diatec Trentino | $352.58 |
| #1324 | Piast Gliwice | $351.70 |
| #1325 | Deportivo La Coruna | $351.69 |
🇬🇧 Sports Teams in United Kingdom (317 accounts)
View Ranking →Overall
| #37 | Heart of Midlothian | $485.1K |
| #38 | Burnley Football Club | $470.8K |
| #39 | England Football Team | $445.9K |
| #40 | Watford | $422.7K |
| #41 | Leeds United FC | $414.6K |
| #42 | Glasgow Warriors | $364.3K |
| #43 | Saracens | $344.2K |
Per 1K Fans
| #225 | Scarborough Athletic | $360.57 |
| #226 | Wolverhampton Wanderers | $356.49 |
| #227 | Motherwell Football Club Women | $354.43 |
| #228 | Watford | $352.86 |
| #229 | Aston Villa Football Club | $345.67 |
| #230 | Brighton and Hove Albion Football Club | $342.66 |
| #231 | Hartpury Futsal Club Firsts | $339.89 |
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.