UNICS Kazan is a Sports Teams Instagram account with 43.8K followers from Russia.
With a total economic value of $5.4K, a Value Per Fan of $122.07 and an average value per post of $58, UNICS Kazan ranks #3121 globally by VPF among 6,591 Instagram accounts.
Data from March 2026
Average Value per Post
The real market value of each post — your baseline for brand collaborations
$58
Total Value
$5,352
Value Per 1K Fans
$122
Performance
Posts
92
Followers
43.8K
Impressions
462.4K
Engagement
16.7K
Eng. Rate
3.62%
Sports Teams Benchmark on Instagram
4.93%
Data from March 2026 · Published March 2026
Rankings
Global Rankings (6,591 accounts)
View Ranking →Overall
| #4541 |  Kidderminster Harriers | $5.4K |
| #4542 | Jonathan Taylor | $5.4K |
| #4543 | Mauricio Ctz | $5.4K |
| #4544 | UNICS Kazan | $5.4K |
| #4545 | Florida State Seminoles Women's Basketball | $5.3K |
| #4546 | Pogon Grodzisk Mazowiecki | $5.3K |
| #4547 | C.D. Mafra | $5.3K |
Per 1K Fans
| #3118 | São Bernardo | $122.34 |
| #3119 | Kashiwa Reysol | $122.26 |
| #3120 | Mineros de Zacatecas | $122.22 |
| #3121 | UNICS Kazan | $122.07 |
| #3122 | David Peralta | $122.07 |
| #3123 | FIFA Women's World Cup | $122.04 |
| #3124 | Mazatlan FC Femenil | $121.97 |
Frequently asked questions
The Value Per Fan metric normalizes economic value by follower count, meaning accounts that generate more value per follower rank higher regardless of audience size.
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.