Total Value (Last 30 days)
$575.5K
Value Per 1K Fans
$135.90
Performance (Last 30 days)
Followers
4.2M
Posts
239
Impressions
68.9M
Engagement
2.9M
Eng. Rate
4.20%
Media & Creators Benchmark on Instagram
4.61%
Global Rankings (6,085 accounts)
View Ranking →Overall
| #540 | C.A. Osasuna | $579.7K |
| #541 | Super Rugby Pacific | $578.9K |
| #542 | Red Bull KTM Racing | $577.3K |
| #543 | UFC Brasil | $575.5K |
| #544 | Orlando Magic | $574.6K |
| #545 | Detroit Tigers | $574.4K |
| #546 | Ligue Nationale de Basket | $574.3K |
Per 1K Fans
| #2874 | USA Men's Hockey Team | $136.73 |
| #2875 | Rising Ballers | $136.22 |
| #2876 | Arlington Renegades | $135.91 |
| #2877 | UFC Brasil | $135.90 |
| #2878 | MI New York | $135.89 |
| #2879 | Filippo Macchi | $135.43 |
| #2880 | Jordan Pickford | $134.99 |
🇧🇷 Brazil Rankings (407 accounts)
View Ranking →Overall
| #38 | Luciano Huck | $638.3K |
| #39 | Ivete Sangalo | $633.6K |
| #40 | Sport Club Internacional | $614.7K |
| #41 | UFC Brasil | $575.5K |
| #42 | Clube do Remo | $562.6K |
| #43 | Charles do Bronx | $533.2K |
| #44 | CANAL+ Sport | $532.1K |
Per 1K Fans
| #90 | Fabricio Werdum | $138.61 |
| #91 | Youngui | $137.85 |
| #92 | PROJETO MEXA TALENTO | $136.99 |
| #93 | UFC Brasil | $135.90 |
| #94 |  Mauro Beting | $134.32 |
| #95 | Edilson "Capetinha" | $133.69 |
| #96 | Desimpedidos | $130.23 |
Media & Creators Rankings (414 accounts)
View Ranking →Overall
| #132 | Bob Does Sports | $613.4K |
| #133 |  Like Nastya | $599.0K |
| #134 | CCTV | $594.2K |
| #135 | UFC Brasil | $575.5K |
| #136 | Fore Play Golf | $570.9K |
| #137 |  SB Nation | $570.3K |
| #138 | Duolingo | $570.0K |
Per 1K Fans
| #242 | Sony Sports | $139.88 |
| #243 | Good Good | $137.59 |
| #244 | Rising Ballers | $136.22 |
| #245 | UFC Brasil | $135.90 |
| #246 | The Sun Football | $134.60 |
| #247 | Mauro Beting | $134.32 |
| #248 | BottleRock Napa Valley | $131.81 |
🇧🇷 Media & Creators in Brazil (39 accounts)
View Ranking →Overall
| #7 | Podpah | $1.4M |
| #8 | Desimpedidos | $970.8K |
| #9 | UOL Esporte | $705.7K |
| #10 | UFC Brasil | $575.5K |
| #11 | CANAL+ Sport | $532.1K |
| #12 | Podcast Ataque Defesa | $338.3K |
| #13 | Band Sports | $245.8K |
Per 1K Fans
| #11 | Chance - Tvoje sázkovka | $358.44 |
| #12 | Podpah | $156.89 |
| #13 | Mauro Cezar Pereira | $149.43 |
| #14 | UFC Brasil | $135.90 |
| #15 | Mauro Beting | $134.32 |
| #16 | Desimpedidos | $130.23 |
| #17 | Jorge Nicole | $80.19 |
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.