Travis Scott is a Entertainment Instagram account with 59.9M followers from United States.
With a total economic value of $244.4K, a Value Per Fan of $4.08 and an average value per post of $244.4K, Travis Scott ranks #5927 globally by VPF among 6,591 Instagram accounts.
Data from March 2026
Average Value per Post
The real market value of each post — your baseline for brand collaborations
$244,386
Total Value
$244,386
Value Per 1K Fans
$4
Performance
Posts
1
Followers
59.9M
Impressions
16.2M
Engagement
2.3M
Eng. Rate
14.00%
Entertainment Benchmark on Instagram
5.20%
Data from March 2026 · Published March 2026
Rankings
Global Rankings (6,591 accounts)
View Ranking →Overall
| #1065 | Joseph Demare | $245.3K |
| #1066 | Atlético Nacional | $245.2K |
| #1067 | Thailand Football Team | $244.9K |
| #1068 | Travis Scott | $244.4K |
| #1069 | Washington Spirit | $244.0K |
| #1070 | Joe Wicks | $243.6K |
| #1071 | Dayton Flyers Men's Basketball | $242.5K |
Per 1K Fans
| #5924 | Kaylia Nemour | $4.10 |
| #5925 | Dante Bonfim | $4.10 |
| #5926 | Qatar Men's Volleyball Team | $4.09 |
| #5927 | Travis Scott | $4.08 |
| #5928 | Kaiozin | $4.08 |
| #5929 | Dani Ceballos | $4.07 |
| #5930 | Starling Marte | $4.05 |
Frequently asked questions
The Value Per Fan metric normalizes economic value by follower count, meaning accounts that generate more value per follower rank higher regardless of audience size.
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.