Total Value (Last 30 days)
$91.6K
Value Per 1K Fans
$755.18
Performance (Last 30 days)
Followers
121.3K
Posts
52
Impressions
2.1M
Engagement
94.1K
Eng. Rate
4.44%
Sports Teams Benchmark on Instagram
4.83%
Global Rankings (6,085 accounts)
View Ranking →Overall
| #1653 | Vin Diesel | $91.9K |
| #1654 | Tigres UANL Women | $91.8K |
| #1655 | Brad Binder | $91.7K |
| #1656 | Toronto Argonauts | $91.6K |
| #1657 | Penn State Nittany Lions Men's Basketball | $91.5K |
| #1658 | Karan Aujla | $91.4K |
| #1659 | Canberra Raiders | $91.3K |
Per 1K Fans
| #991 | MLB Network | $759.01 |
| #992 | Trackhouse Racing | $758.85 |
| #993 |  Detroit Lions | $756.71 |
| #994 | Toronto Argonauts | $755.18 |
| #995 | NWSL | $754.01 |
| #996 | Sunderland | $750.54 |
| #997 | Nashville Predators | $750.24 |
🇨🇦 Canada Rankings (65 accounts)
View Ranking →Overall
| #12 | Connor McDavid | $97.4K |
| #13 | Vladimir Guerrero Jr. | $96.4K |
| #14 | Canada SailGP | $92.0K |
| #15 | Toronto Argonauts | $91.6K |
| #16 | Forge FC | $85.2K |
| #17 | Canadian Football League (CFL) | $82.6K |
| #18 | Andrea Botez | $68.9K |
Per 1K Fans
| #7 | Vancouver FC | $1.60K |
| #8 | UFC Canada | $1.04K |
| #9 | Cirque du Soleil | $802.84 |
| #10 | Toronto Argonauts | $755.18 |
| #11 | Aaron Cockerill | $633.64 |
| #12 | Cavalry FC | $420.67 |
| #13 | Ottawa Redblacks | $387.49 |
Sports Teams Rankings (2,642 accounts)
View Ranking →Overall
| #752 | Bath Rugby | $92.1K |
| #753 | Canada SailGP | $92.0K |
| #754 | Tigres UANL Women | $91.8K |
| #755 | Toronto Argonauts | $91.6K |
| #756 | Penn State Nittany Lions Men's Basketball | $91.5K |
| #757 | Canberra Raiders | $91.3K |
| #758 | Eintracht Frauen | $91.3K |
Per 1K Fans
| #672 | Bemer Pioneers Vorarlberg | $759.74 |
| #673 | Trackhouse Racing | $758.85 |
| #674 | Detroit Lions | $756.71 |
| #675 | Toronto Argonauts | $755.18 |
| #676 | Sunderland | $750.54 |
| #677 | Nashville Predators | $750.24 |
| #678 | HBC Nantes | $749.73 |
🇨🇦 Sports Teams in Canada (19 accounts)
View Ranking →Overall
| #1 | Team Canada | $4.4M |
| #2 | Canada SailGP | $92.0K |
| #3 | Toronto Argonauts | $91.6K |
| #4 | Forge FC | $85.2K |
| #5 | Canada Football Team | $51.7K |
| #6 | Vancouver FC | $28.9K |
| #7 | Ottawa Redblacks | $25.9K |
Per 1K Fans
| #2 | Forge FC | $2.21K |
| #3 | Canada SailGP | $1.94K |
| #4 | Vancouver FC | $1.60K |
| #5 | Toronto Argonauts | $755.18 |
| #6 | Cavalry FC | $420.67 |
| #7 | Ottawa Redblacks | $387.49 |
| #8 | Pacific FC | $337.23 |
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.